



Apply this Granactive Retinoid 5% serum in the evening after water-based serums for best results. It targets fine lines and wrinkles using a gentle non-irritating retinoid complex that delivers visible anti-aging benefits. This product is from a popular skincare brand available in the UK.
This water-free solution contains a 5% concentration of an advanced retinoid active complex called Granactive Retinoid, an active technology from Grant Industries. It is a solubilized system of Hydroxypinacolone Retinoate (HPR), a non-prescription ester of all-trans direct retinoic acid which offers similar visible results as topical retinol, without the irritation associated with retinoids (including retinol).
This formulation targets signs of ageing such as fine lines, wrinkles, as well as textural irregularities. It also offers hydrating benefits due to the presence of Squalane.
Granactive Retinoid complexes cannot be compared directly with retinol itself in terms of concentration because they include a different retinoid molecule, in a similar way that Retinol cannot be compared with Retinoic Acid in terms of concentration.
The Ordinary's portfolio of retinoids includes the following formulations:
Good to know: When pregnant or breastfeeding, it is recommended to avoid any skincare products containing retinoids such as formulations with Granactive Retinoid or Retinol.
Beauty effect: Fine Lines & Wrinkles, Dryness, Smoothing
Brand: The Ordinary
Country of origin: Canada
Volume: 30ml
How to use: Apply a small amount to face in the PM as part of your skincare regimen, after water serums but before heavier treatments. Do not use with other retinoid treatments. Avoid unprotected solar exposure. Store in a cool, dry place.
Suitable for vegans/vegetarians: Suitable For Vegans, Suitable For Vegetarians
Ingredients: Squalane, C12-15 Alkyl Benzoate, Bisabolol, Dimethyl Isosorbide, Hydroxypinacolone Retinoate, Solanum Lycopersicum (Tomato) Fruit Extract, Simmondsia Chinensis (Jojoba) Seed Oil.