Sol de Janeiro Brazilian Joia Strengthening + Smoothing Shampoo is a sulfate-free formula designed for fine to medium hair. Its blend of Brazilian ingredients cleanses without stripping moisture, while the iconic Cheirosa 62 fragrance transforms wash day. Use as the first step in your routine for visibly stronger, smoother hair.
Our new and improved shampoo addresses the concerns for fine to medium hair: damage repair, dryness, frizz, split ends, and hair weighed down by heavy formulas. Sulfate-free and colour-safe.
A blend of hair-healthy Brazilian ingredients helps cleanse hair without stripping moisture
Transform your next wash day into a private paradise with our iconic Cheirosa 62 fragrance
Clinically proven after one use:
After Brazilian Joia Shampoo and Conditioner used together. In a clinical study when used as directed conducted by an independent 3rd party lab.
Formulation: Gel
Beauty effect: Dryness, Moisturising, Damage Repair, Smoothing, Straightening
Brand: Sol de Janeiro
Hair concern: Anti-Frizz
Country of origin: United States
Hair type: Damaged, Dry, Fine, Normal
Free from: Gluten Free, Paraben Free, Sulphate Free
Volume: 90ml
Suitable for vegans/vegetarians: Suitable For Vegans
