Use the M&S pure cotton bath towel for a luxurious drying experience after every wash. This 550 GSM towel combines softness with quick-drying performance, enhanced by exclusive StayNew technology for lasting colour. Made in the UK by trusted brand M&S.
With its super-soft feel and plush texture, this pure cotton towel feels like luxury against the skin. The midweight design is absorbent without being heavy and dries fast, making it perfect for everyday use. M&S have added StayNew technology to keep your towel looking good as new, wash after wash. Take your pick from a range of sizes and contemporary colours to create a soft towel set that works best with your bathroom décor.
This towel's GSM rating is 550 GSM. GSM stands for grams per square metre and indicates the weight and density of the towel. 450-600 GSM signifies a light to medium weight towel: good value and quick-drying, with added benefits such as low-twist yarn to make them feel more like their heavier-weight counterparts.
