Neutralise brassy yellow tones and strengthen blonde strands with this John Frieda purple shampoo. Formulated with crushed violet pigments and Pro-Vitamin B5, it leaves hair cool, bright and nourished with every wash. Use daily on wet hair and leave for one minute before rinsing.
Gradually removes yellow tones. Strengthens and nourishes with ProVitamin B5. Crushed Violet Pigments for salon-cool tone. For natural and colour-treated blondes. When following the total routine, including mask. Compared to standard shampoo. This daily purple shampoo for brassy blonde hair neutralises brassiness and strengthens strands for a cool, bright blonde. With a potent blend of Crushed Violet Pigments and ProVitamin B5, its hydrating, nonstripping formula gets to work instantly with lasting results, bringing back your coolest, strongest blonde with every wash. When following the total routine, including mask. This product has been updated with a new formula. While we endeavour to keep the website up to date, please always refer to the ingredient list on the product packaging.
Size: 250ml
Ingredients: Water/Aqua/Eau, Sodium Laureth Sulfate, Coco-Glucoside, Cocamidopropyl Betaine, Citric Acid, Sodium Chloride, Hydrogenated Vegetable Oil, Glyceryl Oleate, Guar Hydroxypropyltrimonium Chloride, Sorbitan Caprylate, Panthenol, Tetrasodium Glutamate Diacetate, Sodium Benzoate, Fragrance/Parfum, Benzyl Alcohol, Citrus Aurantium Peel Oil, Citrus Limon (Lemon) Peel Oil, Hexyl Cinnamal, Limonene, Linalool, Acid Blue 9, Acid Violet 43
Warnings: CAUTION: Avoid contact with fabrics & household surfaces to prevent staining. If contact occurs, clean immediately.
Directions: Massage into wet hair, lather and leave on for 1 minute. Rinse well and follow with Violet Crush Conditioner for best results. Use daily until desired colour result is achieved. To maintain results, alternate with your regular shampoo as needed. For more intense results, and to fight the most stubborn brassiness, use Violet Crush Intensive Shampoo. Rinse hands immediately after applying shampoo.
Manufacturer's Address: Kao Germany GmbH, D-64308 Darmstadt. Kao (UK) Limited, London, EC1A 2DY.
Country of Origin: Germany
Recycling: Whole Packaging (Blank), recyclable
