

Achieve luminous, cool-toned shine for grey or white hair with John Frieda Shimmering Silver Shampoo. This formula uses SilverGloss Technology to neutralise brassiness and lift dullness. Ideal for embracing natural silver or enhancing lightened tones, it is safe for colour-treated hair.
Give your silver the spotlight it deserves. John Frieda's Shimmering Silver Shampoo is expertly formulated to cleanse and brighten grey and white hair, revealing luminous, cool-toned shine. Powered by SilverGloss Technology, it works to neutralise unwanted brassiness and gently lift dullness from every strand.
Safe for colour-treated hair, this non-colour depositing shampoo for grey hair is ideal for anyone embracing their natural silver or enhancing their lightened tones. Expect refreshed, radiant results and soft, manageable hair that truly shines.
How to use: Gently massage into wet hair, lather, then rinse well. For optimal brightening and neutralising, follow with Shimmering Silver Conditioner.
Caution:Important info: Country of Origin: Germany. Address: UK: Kao (UK) Limited, London, EC1A 2DY ; EU: Kao Germany GMBH, D-64308 Darmstadt.
Ingredients: Aqua, Sodium Laureth Sulfate, Erythritol, Cocamidopropyl Betaine, Coco-Glucoside, Glycerin, Parfum, Cocamide MEA, Lauric Acid, Polyquaternium-10, Benzyl Alcohol, Silicone Quaternium-18, Malic Acid, Disodium EDTA, PPG-9, Trideceth-6, Benzophenone-4, Ethylhexyl Methoxycinnamate, Trideceth-12, Glycine, Sodium Chloride, PEG-40 Hydrogenated Castor Oil, Acid Violet 43, Curry Red, Acid Blue 9, BHT, Morinda Citrifolia Fruit Extract, Sodium Benzoate, Salicylic Acid, Phenoxyethanol, Citrus Aurantium Peel Oil, Hexyl Cinnamal, Limonene, Linalyl Acetate, Tetramethyl Acetyloctahydronaphthalenes