

For natural-looking blonde brightness up to two shades lighter, John Frieda Go Blonder Lightening Shampoo gently cleanses while gradually revealing your brightest blonde. Infused with a Citrus Botanical Blend and AuraBoost fragrance, it strengthens hair with up to 98% less breakage. Massage into wet hair, lather and rinse, then follow with the Go Blonder Conditioner.
Lightens blonde up to two shades gradually. Strengthens hair with up to 98% less breakage. Gently cleanses without stripping. With Citrus Botanical Blend & AuraBoost fragrance. For natural and colour-treated blondes. Based on the total routine: Shampoo, Conditioner & Spray. When using Shampoo, Conditioner & Spray, compared to a standard shampoo.
Reveal your brightest blonde with this gently cleansing, lightening shampoo for blonde hair. Infused with a Citrus Botanical Blend and mood-boosting scent, it helps reduce breakage and delivers natural-looking, sun-kissed results. When using Shampoo, Conditioner & Spray, compared to a standard shampoo.
This product has been updated with a new formula. While we endeavour to keep the website up to date, please always refer to the ingredient list on the product packaging.
Size: 250ml
Ingredients: Water/Aqua/Eau, Sodium Laureth Sulfate, Coco-Glucoside, Cocamidopropyl Betaine, Sodium Chloride, Glyceryl Oleate, Hydrogenated Vegetable Oil, Sorbitan Caprylate, Dicaprylyl Ether, Decyl Glucoside, Lactic Acid, Guar Hydroxypropyltrimonium Chloride, Panthenol, Tetrasodium Glutamate Diacetate, Citric Acid, Citrus Limon (Lemon) Peel Oil, Citrus Aurantium Peel Oil, Sodium Benzoate, Benzoic Acid, Fragrance/Parfum, Benzyl Alcohol, Hexyl Cinnamal, Limonene, Linalool, CI 47005
Usage: Directions: Gently massage into wet hair, lather and rinse well. Follow with Go Blonder Lightening Conditioner.
Manufacturer's Address: Kao (UK) Limited, London, EC1A 2DY.
Country of Origin: Germany
Recycling: Whole Packaging, recyclable