

Fudge Professional Clean Blonde Damage Rewind Shampoo is a violet-toning shampoo that corrects brassiness and repairs damage. It features Opti-PLEX technology to reconstruct bonds from chemical and environmental stress. Apply to wet hair, leave up to 5 minutes, then rinse for best results.
Fudge Professional Clean Blonde Damage Rewind Violet-Toning Shampoo; purple toning damage repair purple shampoo. Instantly erases yellow tones & damage from blonde hair, 95% stronger hair, with Opti-PLEX technology. This dual force purple shampoo contains our max strength violet micro-pigments that instantly knock out brassy tones, whilst the unique Opti-PLEX technology penetrates deep into the hair core to reconstruct bonds after chemical, styling and environmental damage, as well as weightlessly smoothing the cuticle. Hair is blonder, 95% stronger, 10x smoother with double the softness. Developed with FragranceFuse technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours.
How to use
Lather evenly through wet hair and leave up to 5 minutes for maximum results. Rinse thoroughly and follow with Clean Blonde Damage Rewind Conditioner to build up hair defences and lock in shimmery cool tones.
Hazards and Cautions
Avoid contact with eyes, skin and absorbent materials. If possible, use gloves as staining may occur.
Important info
Country of Origin: United Kingdom
Ingredients