









Achieve a brighter smile with complete oral protection. Colgate Total Whitening Toothpaste features a patented formula that provides 24h antibacterial defence and reduces surface stains by 35%. It supports overall oral health by targeting eight common problems, making it a reliable choice for daily care.
Colgate Total Active Prevention Whitening Toothpaste, with its new formula, has been scientifically designed for active prevention and to fight the root causes of many oral health problems3. And with clinically proven 24h antibacterial1 protection and a unique2 system that stabilises the active prevention ingredient, it's designed for superior4 performance. And, with its advanced whitening system for 35% less surface stains5, it's also a good whitening toothpaste.
Beyond teeth cleaning and teeth whitening, the powerful, patented2, preventative technology in Colgate's Total Active Prevention Whitening Toothpaste helps with 8 oral health problems:
By using Colgate Total Active Prevention Teeth Whitening Toothpaste together with Colgate Total Mouthwash and a Colgate Total Toothbrush, it's 15x more effective at fighting a root cause6, so you can be confident your smile is protected and taken care of.
6Bacterial plaque reduction vs. non-antibacterial fluoride toothpaste and regular brush, with 1 week continued use.