

Use Colgate Max White Ultra+ Sensitive toothpaste twice daily for dramatic whitening and 24/7 protection for sensitive teeth. This non-abrasive formula with ActivShine technology smooths enamel for a naturally dazzling finish. It is a trusted product from a British brand.
Go dramatic with Colgate's best whitening science for 5x whiter teeth! Introducing Max White Ultra+ Sensitive Toothpaste, Colgate's next generation whitening toothpaste that targets more stains for exceptional whitening results.
Unlike regular whitening toothpaste that just removes surface stains, this whitening toothpaste deeply whitens while providing 24/7 effective protection for sensitive teeth with continued 2x daily use. And with the power of active oxygen molecules that decolourise deep-set stains, you'll enjoy clinically proven 5x whiter teeth!
Experience the power of true teeth whitening with toothpaste that includes innovative ActivShine technology to smooth your enamel surface so it reflects more light for a naturally dazzling finish.
The deep oxygenated action in the teeth whitening toothpaste delivers a unique warming, rich foam with improved flavour.
Clinically proven and non-abrasive, Colgate Max White Ultra+ Sensitive Toothpaste acts as an effective teeth stain remover, working to remove deep-set stains from stained teeth. Plus, it's enamel safe for daily use.
Elevate your whitening beauty routine for a dramatic impression that's as remarkable as you are.
Vs fluoride toothpaste after 3 days continued use.
Removes deep and surface stains
Removes ordinary discolouration embedded in the enamel over time, with continuous use 2x daily.