Baby Parent Kids

This adorable pop-up toy from Galt has a traditional wooden design, featuring four colourful figures that bob up and down on hidden springs. Perfect for little ones to play with to develop their hand-eye coordination and colour awareness. The set includes four figures and...

This bear ring rattle is a perfect companion for your little one. The design features a soft ring toy made from fluffy fabric, topped with an adorable teddy bear face.Details & care Item details • Height: 5 cm • Width: 9.5 cm • Length:...

Nurture your little one's love of music with this singing animal keyboard from Early Learning Centre. Complete with chunky keys and five farmyard creatures to encourage your baby to create their own melodies and learn about their new animal pals. Comes with three settings,...

This sweet elephant comforter makes the perfect naptime companion. It's made from fluffy faux fur for softness on baby's delicate skin, with adorable details such as a trunk and embroidered eyes.Details & care Item details • Height: 5 cm • Width: 20 cm •...

These jungle cubes from Early Learning Centre offer hours of building fun. Nine stackable cubes in bold colours to catch little ones' eyes and keep them interested. Their chunky shape are easy to handle and help develop hand-eye coordination. Fun features include confetti designs...

This activity book from Early Learning Centre is full of thrills. It features crinkly textures, mirrors, squeakers and lots of animal fun to encourage coordination and sensory development. Plus, the teething clip means it can easily be attached to your baby's pushchair, ensuring the...

Spark your little one's love of music and self-expression with this music maker from Early Learning Centre. Separate the sections to make four colourful, easy-to-grasp percussion instruments. Explore clanking cymbals, ringing chimes, jingling bells and the rattly shaker. Links together to form a super...

This cute rabbit rattle is perfect for keeping little ones entertained. The soft toy ring is made from fluffy fabric, with a sweet bunny face including an embroidered nose and floppy ears.Details & care Item details • Height: 5 cm • Width: 11 cm...

This safari-themed activity spiral from JoJo Maman Bébé helps keep little ones entertained when you're out and about. Its neat design is simple to wrap around their pram, pushchair or car seat. Soft colours and a mix of textures encourage them to explore, while...

Keep your baby entertained when you're out and about with this cookie caterpillar rattle from Early Learning Centre. Cookie's bright colours and soft textures encourage your youngster to explore, while its rattling sound provides sensory feedback and helps little ones discover cause and effect....

Your tot will find a forever friend in our personalised giraffe plush toy. The perfect gift for a little nature lover, this super-soft toy brings everyone’s favourite safari animal to life. Their new long-necked friend features fluffy brown fur, a fleecy mane, an embroidered...

Little hands will be instantly drawn to Early Learning Centre's colourful rainbow toy for hours of stacking fun. This set comes with seven different-sized pieces, ready to be sorted and stacked on top of each other. It's a great way to build your little...

Little ones will love learning with the Smart Stages Sis puppy from Fisher-Price™. It has over 50 songs for children to sing along to, with phrases and tunes to teach them numbers, colours and the alphabet, with Smart Stages technology that will change the...

Children will have hours of fun with this sensory ball pit from Early Learning Centre. This circular design is printed with bright colours and fun animals, and has ball posting holes for hand-eye coordination. It comes with 20 colourful balls and is a stimulating...

Let baby's first comforter be this cute knitted one. It has an adorable bear attached to the front and is suitable for use from birth.Details & care Safety Warning Keep away from fire Features Responsibly Sourced Viscose The fibres in this product are produced...

This adorable linen-rich bunny soft toy is perfect for cuddles. It features a cute moon and stars design on the floppy ears.Details & care Item details • Height: 6 cm • Width: 13 cm • Length: 25 cm Style • Product Style: Soft toy...

Keep your baby happily occupied with this highchair steering wheel from Early Learning Centre. Features flashing lights, realistic car engine sounds, two happy tunes and – of course – a horn to beep. Turnable wheel and moveable gear lever help your young one build...

Treat your child to hours of creative fun with this activity mat from Early Learning Centre. The printed design has a special water-activated surface so they can create rainbow-coloured drawings without paint or ink. Simply unscrew the bottom of each of the two pens...

This adorable plush bear is here to celebrate 50 years of Early Learning Centre. This super-soft cuddly toy wears a smart bow around the neck and has sparkly detailing on the ears and feet to catch children's eyes. Suitable for children aged 0-12 months.Product...

Enrich their playtime with these soft woodland cube toys from JoJo Maman Bébé. Designed for little hands, these plush forest friends are perfect for stacking, tumbling and imaginative adventures. The fun pack of four comprises a hedgehog, fox, badger and rabbit.Details & care Item...