After struggling to find a ‘cool and curated’ haircare brand, influential hairstylist to the stars Jen Atkin – her impressive client list includes Kim Kardashian, Katy Perry and Jennifer Lopez – decided to establish her own line with OUAI. Pronounced ‘way’, the label is like a ‘breath of fresh air’, standing out with its sleek packaging and luxury ingredients, such as the marshmallow root, shea butter, avocado oil and hydrolysed keratin that comprise this thick-hair conditioner.
Aqua (Water/Eau), Cetearyl Alcohol, Behentrimonium Chloride (Anti-Static Agent/Agent Antistatique), Parfum (Fragrance), Cetrimonium Chloride (Anti-static Agent/agent Antistatique), Panthenol, Hydrolyzed Keratin, Persea Gratissima (Avocado) Oil, Althaea Officinalis Root Extract, Dimethicone, Amodimethicone, Butyrospermum Parkii (Shea) Butter, Polyquaternium-37, Dicaprylyl Carbonate, Lauryl Glucoside, Divinyldimethicone/dimethicone Copolymer, C11-15 Pareth-7, Laureth-9, Glycerin, Trideceth-12, C12-13 Pareth-23, C12-13 Pareth-3, Dimethiconol,Propoxytetramethyl Piperidinyl Dimethicone, Trideceth-6, Ethylhexylglycerin, Tocopherol, Isopropyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Sodium Chloride, Sorbitan Oleate, Sodium Hydroxide, Acetic Acid, Sodium Acetate, Phenoxyethanol, Potassium Sorbate, Benzyl Salicylate, Limonene, Hexyl Cinnamal
After struggling to find a ‘cool and curated’ haircare brand, influential hairstylist to the stars Jen Atkin – her impressive client list includes Kim Kardashian, Katy Perry and Jennifer Lopez – decided to establish her own line with OUAI. Pronounced ‘way’, the label is like a ‘breath of fresh air’, standing out with its sleek packaging and luxury ingredients, such as the marshmallow root, shea butter, avocado oil and hydrolysed keratin that comprise this thick-hair conditioner.
Complement with the thick hair shampoo to hydrate and smooth your locks, leaving them frizz-free.
Helps detangle and prevent hair from coiling around itself; Delivers deep hydration; Prevents breakage
Hair Type: Suitable for thick hair
Hair Concern Type: Recommended for dry hair
Age Restriction: No
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