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The Top 7 Baby Food Brands of 2023: Which Ones Are Worth Buying?

by Lily Wong 13 Apr 2023 0 Comments

Are you a new parent looking for the best baby food brands? Look no further! We’ve done the research and found the top 7 baby food brands of 2023 that are worth buying.

Cow & Gate 

This brand dominated research with a 32% share of online conversation about baby food brands. With a 36% share of the global baby food market, it’s no surprise that Cow & Gate is a top choice for parents. They offer a wide range of products for different stages of development, from purees to toddler meals. Plus, their modern marketing techniques like an iPhone App make it easy to keep track of what your little one is eating.

Ella’s Kitchen 

This organic baby food brand came in a close second with a 27% share of online conversation. Despite some parents’ concerns about the cost of organic baby food, Ella’s Kitchen was the most positively viewed brand in online chat. Described as ‘healthy’ and ‘natural,’ Ella’s Kitchen offers a range of organic options for your little one. Plus, the convenient packaging and delicious flavours make it a top choice for busy parents.

Heinz 

This well-known brand may be famous for its ketchup, but they also offer a range of baby food options. In this research, Heinz came in third with an 18% share of online conversation about baby food brands. Parents appreciate Heinz for their wide range of options and trusted brand reputation.

Hipp 

With a 15% share of online conversation, Hipp is another top baby food brand worth considering. They offer organic and biodynamic baby food options made from natural ingredients. Plus, their focus on sustainability and ethical farming practices makes them a top choice for eco-conscious parents.

Kendamil

Kendamil is one of the most popular baby food brands in the UK, providing a wide selection of baby weaning products such as Kendamil First Infant Classic Milk, Kendamil Organic, and the Kendamil Goat series. Kendamil not only has a wide variety of products such as milks, cereals, baby porridges and organic rice, but also uniquely uses only whole milk in all its formulas. The brand offers products mostly within the 0-36 month age range. 

Organix 

This brand is all about natural ingredients and avoiding artificial additives. They offer a range of baby food options for different stages of development, from purees to finger foods. Organix’s commitment to natural ingredients and transparency in its sourcing practices make them a top choice for health-conscious parents.

Lupilu 

Lupilu baby food products are a great choice for weaning babies and toddlers. The butternut squash, apple, carrot and prune pouches are 100% organic with no added sugar and are suitable for babies from four months old. Lupilu also has a great variety of unique lifestyle products such as Lupilu Organic Pasta, Tomato & Courgette Tray Meal, Pasta Bolognese, and Vegetable & Chicken Risotto Tray Meals, all organic. 

The resealable pouches are perfect for on-the-go and are a convenient way to ensure your child gets one of their five-a-day. 

Mums recommend this product for its affordability, taste, quality ingredients and easy-to-use packaging. However, some suggest changes to the packaging material and sweetness level. 

Wrapping Up

So, there you have it – the top 7 baby food brands of 2023. Whether you’re looking for organic options, convenient packaging, or a trusted brand reputation, these baby food brands have you covered.

At McGrocer, we've got you covered with products from the top baby food brands and more. Shop with #McGrocerOnline to discover the widest selection of products from the best UK supermarkets. Whether you're looking for organic baby food options, convenient pouches, or unique flavour combinations, we've got it all.

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