{"product_id":"weetabix-cereal-x72-583272","title":"Weetabix Cereal x72","description":"\u003cp\u003eWhole wheat cereal with added vitamins and iron.\u003c\/p\u003e\u003cdiv\u003e\n\u003cdiv\u003e\n\nDescription\n\u003cdiv\u003e\n\u003cp\u003eWhole wheat cereal with added vitamins and iron.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003eHomegrown British Wheat\u003c\/p\u003e\n\u003cp\u003eHigh Fibre\u003c\/p\u003e\n\u003cp\u003eLow in Sugar and Salt\u003c\/p\u003e\n\u003cp\u003eWith 100% British Wholegrain Wheat\u003c\/p\u003e\n\u003cp\u003eSuitable for Vegetarians \u0026amp; Vegans\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eOur British wholegrain wheat travels less than 50 miles to the home of Weetabix*.\u003cbr\u003e*Farm office situated within 50 miles of Weetabix mills.\u003cbr\u003e\n\u003cbr\u003eTastes Good\u003cbr\u003eTop with fresh strawberries\u003cbr\u003eAdd your favourite honey!\u003cbr\u003eHave you had yours?\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003eFeels good\u003cbr\u003eWeetabix original supports local British farmers. We share common goals towards more sustainable† wheat.\u003cbr\u003e†Our growers are all signed up to a recognised environmental stewardship scheme.\u003cbr\u003e\n\u003cbr\u003eWelcome to Tom's farm\u003cbr\u003eTom's farm is only 7 miles from the Weetabix factory, you can't get much more local than that!\u003cbr\u003e\n\u003cbr\u003eMeet the family\u003cbr\u003eIt's very much a family operation on our farm. My brother will and I run things, but my parents Charles and Sarah and Uncle Jeremy are on the team too! We're the fourth generation to farm here at Maidwell. I enjoy the challenge of working with my family to grow our business - We are passionate about leaving the land we farm in a better state for our children.\u003cbr\u003e\n\u003cbr\u003eOur farm\u003cbr\u003eWe don't just produce wheat and other crops on our farm, we are a mixed farm with sheep and beef enterprises too, which keeps us very busy all year! Spring is the best time on the farm - there are signs of new life everywhere you look. This is when the winter wheat crops wake up and there are lambs and calves arriving.\u003cbr\u003e\n\u003cbr\u003eMy favourites\u003cbr\u003eWe are incredibly fortunate to live and work in some very pretty countryside. I feel very lucky that we see wildlife every day that others seldom encounter. Harvest is my favourite time, although it can be stressful, it's the team's hard work paying off as we harvest the crop that we've looked after all year.\u003cbr\u003eStella\u003cbr\u003e\n\u003cbr\u003eWe share a passion for sustainable† farming with our farmers.\u003cbr\u003eWe believe homegrown does good, feels good and tastes good, which makes our Original Weetabix the nation's favourite cereal‡.\u003cbr\u003e‡The Number 1 cereal brand in the UK based on 52 weeks of retail sales value from Nielsen up to 11.06.23. ‡Wheat Bran fibre contributes to an acceleration of intestinal transit. The beneficial effect is obtained with a daily intake of at least 10g of wheat bran fibre.\u003cbr\u003e\n\u003cbr\u003eDoes good\u003cbr\u003eSome of our farmers are adopting technology to help grow wheat in the most sustainable way. On Tom's farm their fields are all mapped with GPS. This allows them to monitor soil textures and support the right crops with the correct nutrients!\u003cbr\u003e\n\u003cbr\u003eAdopting new sustainable technology\u003cbr\u003e\n\u003cbr\u003eOn Tom's farm, they're passionate about soil health \u0026amp; improvement and make sure their farming practices promote these!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003eEnjoy as a part of a healthy diet and lifestyle.\u003cbr\u003e\n\u003cbr\u003eLearn more about our farmers and the wheat that they grow for us. Or visit: www.weetabix.co.uk\/homegrownbritishwheat\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003eRed Tractor - Certified Standards\u003cbr\u003e\n\u003cbr\u003e® and ™ - Trade marks of Weetabix Limited. The shape of this product is registered as UK Trademark number UK00900834150 and Community Trademark number 834150 and is the property of Weetabix.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\n\u003c\/p\u003e\n\u003cp\u003eRed Tractor (Assured Food Standards)\u003c\/p\u003e\n\u003cp\u003eUnion Flag\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\nNutrition\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cdiv\u003e\n\nENERGY\n\u003cp\u003e574kJ\u003c\/p\u003e\n\u003cp\u003e136kcal\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e7%\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003eenergy\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\n\nFAT\n\u003cp\u003e0.8g\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e1%\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003eLow\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\n\nSATURATES\n\u003cp\u003e0.2g\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e1%\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003eLow\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\n\nSUGARS\n\u003cp\u003e1.6g\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e2%\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003eLow\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv\u003e\n\nSALT\n\u003cp\u003e0.10g\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e2%\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003eLow\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cp\u003eof an adult's Reference Intake\u003c\/p\u003e\n\u003cp\u003eTypical values per 100g: 1531kJ \/ 362kcal\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\n\u003cstrong\u003eTable of Nutritional Information\u003c\/strong\u003e\n\u003c\/p\u003e\n\u003cdiv\u003e\n\nPer 100gPer 2-biscuit serving% RI* Per 100g\n\nEnergy\nFat\nof which saturates\nCarbohydrates\nof which sugars\nFibre\nProtein\nSalt\n*RI - Reference Intake of an average adult (8400kJ \/ 2000kcal)\n\nThis pack contains thirty-six 2-biscuit servings\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e1531kJ\u003c\/td\u003e\n\u003ctd\u003e574kJ\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e362kcal\u003c\/td\u003e\n\u003ctd\u003e136kcal\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2g\u003c\/td\u003e\n\u003ctd\u003e0.8g\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e0.6g\u003c\/td\u003e\n\u003ctd\u003e0.2g\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e69g\u003c\/td\u003e\n\u003ctd\u003e26g\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e4.2g\u003c\/td\u003e\n\u003ctd\u003e1.6g\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e10g\u003c\/td\u003e\n\u003ctd\u003e3.8g\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e12g\u003c\/td\u003e\n\u003ctd\u003e4.5g\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e0.28g\u003c\/td\u003e\n\u003ctd\u003e0.10g\u003c\/td\u003e\n\u003ctd\u003e-\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cp\u003e\n\u003cstrong\u003eTable of Vitamins and Minerals Information\u003c\/strong\u003e\n\u003c\/p\u003e\n\u003cdiv\u003e\n\nPer 100gPer 2-biscuit serving% RI* Per 100g\n\nThiamin (B1)\nRiboflavin (B2)\nNiacin\nFolic Acid\nIron\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e0.94mg\u003c\/td\u003e\n\u003ctd\u003e0.35mg\u003c\/td\u003e\n\u003ctd\u003e85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e1.2mg\u003c\/td\u003e\n\u003ctd\u003e0.45mg\u003c\/td\u003e\n\u003ctd\u003e86%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e14mg\u003c\/td\u003e\n\u003ctd\u003e5.3mg\u003c\/td\u003e\n\u003ctd\u003e88%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e170µg\u003c\/td\u003e\n\u003ctd\u003e64µg\u003c\/td\u003e\n\u003ctd\u003e85%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e12mg\u003c\/td\u003e\n\u003ctd\u003e4.5mg\u003c\/td\u003e\n\u003ctd\u003e86%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\nIngredients\n\u003cul\u003e\n\u003cli\u003eWholegrain Wheat (95%), \u003c\/li\u003e\n\u003cli\u003eMalted Barley Extract, \u003c\/li\u003e\n\u003cli\u003eSugar, \u003c\/li\u003e\n\u003cli\u003eSalt, \u003c\/li\u003e\n\u003cli\u003eNiacin, \u003c\/li\u003e\n\u003cli\u003eIron, \u003c\/li\u003e\n\u003cli\u003eRiboflavin (B2), \u003c\/li\u003e\n\u003cli\u003eThiamin (B1), \u003c\/li\u003e\n\u003cli\u003eFolic Acid\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\nDietary Information\n\u003cdiv\u003e\n\u003cp\u003e\n\u003c\/p\u003e\n\u003cp\u003eSuitable for Vegans\u003c\/p\u003e\n\u003cp\u003eSuitable for Vegetarians\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cp\u003eFor allergens, see ingredients in bold.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv\u003e\n\u003cdiv\u003e\n\nManufacturer\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eFreepost RTJX-CZGH-ZLYK,\u003cbr\u003eWeetabix,\u003cbr\u003ePO Box 5,\u003cbr\u003eBurton Latimer,\u003cbr\u003eKettering,\u003cbr\u003eNN15 5JR.\u003cbr\u003e(UK only)\u003cbr\u003e\n\u003cbr\u003eWeetabix Limited,\u003cbr\u003ePO Box 5,\u003cbr\u003eBurton Latimer,\u003cbr\u003eKettering,\u003cbr\u003eNN15 5JR,\u003cbr\u003eUK.\u003cbr\u003e(rest of the world)\u003cbr\u003e\n\u003cbr\u003eAllegro Limited,\u003cbr\u003eSecond Floor (Unit 3),\u003cbr\u003eNexus Building, Blanchardstown,\u003cbr\u003eCorporate Park 1,\u003cbr\u003eD15 N5DX.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\nPackaging\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eBox\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\nStorage\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eStore in a cool dry, odour free place\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv\u003e \n\u003c\/div\u003e","brand":"Sainsburys","offers":[{"title":"Default Title","offer_id":49393096163566,"sku":"583272","price":14.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/2365x2365_1cc77cad-21fa-4d65-bd99-a47d403c4798.jpg?v=1786450628","url":"https:\/\/mcgrocer.com\/products\/weetabix-cereal-x72-583272","provider":"McGrocer","version":"1.0","type":"link"}