{"product_id":"provoke-intensive-brightening-the-original-purple-shampoo-50ml-2026302286","title":"Provoke Intensive Brightening The Original Purple Shampoo 50ml","description":"\u003cp\u003eProvoke intensive brightening shampoo instantly brightens hair colour and removes brassy tones for visible results in just 1 wash.\u003c\/p\u003e\u003cp\u003eBefore: Brassy, Dull\u003cbr\u003eAfter: Bright, Shiny\u003c\/p\u003e\u003cp\u003eFormulated with a powerful blend of purple \u0026amp; blue pigments, its technology counteracts yellow and orange brassy tones, leaving hair beautifully bright and shiny.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eTouch of Silver Blonde, Highlighted \u0026amp; Grey Hair\u003c\/li\u003e\n\u003cli\u003eAgainst Animal Testing\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eStorage\u003c\/strong\u003e: Ambient\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCountry of Origin\u003c\/strong\u003e: United Kingdom\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e: Aqua (Water), Sodium Laureth Sulfate, Sodium Chloride, Decyl Glucoside, PEG-7 Glyceryl Cocoate, Disodium Cocoamphodiacetate, Parfum (Fragrance), PEG-150 Pentaerythrityl Tetrastearate, Citric Acid, Sodium Benzoate, PEG-6 Caprylic\/Capric Glycerides, Laureth-4, Glycol Distearate, Glycerin, Potassium Sorbate, Polyquaternium-10, Disodium EDTA, Salicylic Acid, Cocamidopropyl Betaine, Linalool, Hexyl Cinnamal, Tetramethyl Acetyloctahydronaphthalenes, Sodium Hydroxide, CI 60730 (Acid Violet 43), HC Blue No. 2\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePreparation and Usage\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eResults in just 1 wash\u003c\/li\u003e\n\u003cli\u003eUse once a week or every other wash\u003c\/li\u003e\n\u003cli\u003eWet hair\u003c\/li\u003e\n\u003cli\u003eLather\u003c\/li\u003e\n\u003cli\u003eLeave for 5 minutes\u003c\/li\u003e\n\u003cli\u003eRinse\u003c\/li\u003e\n\u003cli\u003eFor optimal toning results, pair with our intensive hydration conditioner. For daily colour maintenance between toning treatments, use our keep it Bright Shampoo and Conditioner.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"ASDA","offers":[{"title":"Default Title","offer_id":48333706592494,"sku":"STO-ITEM-2026-302286","price":2.71,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/5012008721905_T1.jpg?v=1784246689","url":"https:\/\/mcgrocer.com\/products\/provoke-intensive-brightening-the-original-purple-shampoo-50ml-2026302286","provider":"McGrocer","version":"1.0","type":"link"}