{"product_id":"permanent-hair-dye-in-bitter-sweet-chocolate-for-grey-coverage-m202568225","title":"Permanent Hair Dye in Bitter Sweet Chocolate for Grey Coverage","description":"\u003cdiv class=\"ds-c-accordion-item__content\"\u003e\u003cdiv\u003e\n\u003cdiv class=\"longTextItems\"\u003e\n\u003cp\u003ePermanent hair dye\u003c\/p\u003e\n\u003cp\u003eFor medium brown to black hair\u003c\/p\u003e\n\u003cp\u003eUp to 100% grey coverage\u003c\/p\u003e\n\u003cp\u003eBuilt-in Vibrancy Serum for maximum colour depth and fade resistance\u003c\/p\u003e\n\u003cp\u003eVibrant colour \u0026amp; brilliant shine\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"itemTypeGroup\"\u003e\n\u003cdiv class=\"memo\"\u003e\u003cp\u003eSchwarzkopf LIVE Intense Bitter Sweet Chocolate 089 - Rich and nourishing colour.\u003cbr\u003e\u003cbr\u003eSchwarzkopf LIVE Intense Colour Bitter Sweet Chocolate 089 allows you to create your own unique look with intense colour and up to 100 % grey coverage. The built-in vibrancy serum activates colour at the core of each hair strand for maximum colour depth, anti-fade effect and impressive shine. Featuring a vegan* formula that is silicone- and alcohol-free**, this deep brown hair dye also comes in a 100% recycled aluminium tube.\u003cbr\u003e\u003cbr\u003eHow to use:\u003cbr\u003e1) Squeeze the contents of the colour cream into the developer bottle and shake until mixed\u003cbr\u003e2) Apply to dry, unwashed hair following instructions3) Leave on for 20-30 minutes and then rinse until water runs clear4) Apply the LIVE care conditioner and leave in for 2 more minutes before rinsing thoroughly\u003cbr\u003eThis permanent hair dye is designed for medium brown to black hair. For long or thick hair we recommend using two packs.\u003cbr\u003eThe Product Benefits at a Glance:\u003cbr\u003e\u003cbr\u003e- Up to 100% grey coverage\u003cbr\u003e- Built-in vibrancy serum\u003cbr\u003e- Fade-resistant colour\u003cbr\u003e- Vibrant colour and brilliant shine\u003cbr\u003e\u003cbr\u003e*free from animal-derived ingredients\u003cbr\u003e**Ethanol Alcohol\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\u003c\/div\u003e\n\u003cdiv class=\"memo\"\u003e\u003cp\u003eColour Like No Other\u003c\/p\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/div\u003e","brand":"Sainsburys","offers":[{"title":"Default Title","offer_id":47589911691502,"sku":"STO-ITEM-2025-68225","price":12.67,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/1500x1500_bd74288d-6464-4d01-b69a-edfa0c080dec.jpg?v=1776980284","url":"https:\/\/mcgrocer.com\/products\/permanent-hair-dye-in-bitter-sweet-chocolate-for-grey-coverage-m202568225","provider":"McGrocer","version":"1.0","type":"link"}