{"product_id":"p-rla-pro-whitening-toothpaste-75ml-2026504508","title":"Pärla Pro Whitening Toothpaste 75ml","description":"\u003cp\u003eHigh Gloss Whitening. Vitamin E \u0026amp; B12. Pro Whitening. Designed by Dentists. Plastic Free. SLS Free. Gluten Free.\u003c\/p\u003e\u003cp\u003eFOR HIGH GLOSS WHITENING AND WHOLE BODY WELLNESS. A dentist-designed whitening toothpaste that brightens teeth, strengthens enamel and helps soothe sensitivity. Ready to brighten your smile while you brush? PÄRLA PRO WHITENING Toothpaste pairs fluoride with hydroxyapatite (HAp) to help remineralise teeth and strengthen enamel by up to 65%, helping protect against everyday acid and sugar wear for a stronger, glossier, whiter smile. With Vitamin B12 and Vitamin E to support gum health, it delivers daily oral wellness with pro-level whitening results.\u003c\/p\u003e\u003cstrong\u003eWhy you'll love it\u003c\/strong\u003e\u003cul\u003e\n\u003cli\u003eEffective whitening: Visibly brightens teeth while polishing enamel for a smooth, high-gloss finish.\u003c\/li\u003e\n\u003cli\u003eEnamel-strengthening power duo: Fluoride + hydroxyapatite help remineralise and strengthen enamel (up to 65% stronger).\u003c\/li\u003e\n\u003cli\u003eWellness support: Vitamin B12 and Vitamin E help support gum and immune health with every brush.\u003c\/li\u003e\n\u003cli\u003eClean \u0026amp; kind: No artificial colours or preservatives, SLS-free, palm-oil-free, vegan, cruelty-free, gluten-free.\u003c\/li\u003e\n\u003cli\u003ePlanet-first packaging: 100% plastic-free aluminium tube and cap - rinse-free, curbside recyclable.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eHow it works\u003c\/p\u003e\u003cp\u003eHydroxyapatite (HAp) is the mineral that forms the building blocks of tooth enamel. PRO WHITENING pairs fluoride + hydroxyapatite to rebuild and strengthen enamel while gently lifting surface stains - so you get stronger teeth and a brighter shine.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eRemineralise \u0026amp; strengthen: Fluoride and biomimetic hydroxyapatite work together to refill microscopic enamel defects and increase enamel hardness by up to 65%.\u003c\/li\u003e\n\u003cli\u003eWhitening by polishing: Fine, low-abrasive polishing minerals help lift everyday surface stains for a smoother, glossier, brighter smile.\u003c\/li\u003e\n\u003cli\u003eGum \u0026amp; wellness support: Vitamin B12 and Vitamin E help support gum health while delivering antioxidant care with every brush.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eStronger enamel + smoother surface = brighter gloss, whiter-looking teeth and happier smiles.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eActive ingredients (what they do)\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHydroxyapatite (HAp): A biomimetic mineral that helps rebuild and smooth tooth enamel for a naturally brighter, glossier smile.\u003c\/li\u003e\n\u003cli\u003eFluoride: Helps strengthen enamel and protect against cavities.\u003c\/li\u003e\n\u003cli\u003eVitamin B12 \u0026amp; Vitamin E: Supports gum health and overall oral wellness.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 75ml\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e Glycerin, Calcium Carbonate, Aqua, Hydroxyapatite, Hydrated Silica, Kaolin, Perlite, Sodium Monofluorophosphate, Xylitol, Cellulose Gum, Cocamidopropyl Betaine, Mentha Arvensis Leaf Oil, Stevioside, Menthol, Sodium Bicarbonate, Mentha Viridis Leaf Oil, Sodium Chloride, Tocopheryl Acetate, Mentha Piperita Oil, Methylcobalamin, Limonene\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eLifestyle:\u003c\/strong\u003e Not Tested on Animals; Suitable for Vegans; Suitable for Vegetarians\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWarnings:\u003c\/strong\u003e FLUORIDE CONTENT...Contains Sodium Monofluorophosphate 1.1% w\/w (1450 ppm F)......IMPORTANT USAGE INFORMATION...In case of intake of fluoride from other sources consult a dentist or doctor. Discontinue use and consult your dentist if irritation occurs. Not suitable for children under the age of 7. Use of the product by children (7+) should be supervised by an adult.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStorage:\u003c\/strong\u003e Store in a cool dry place under 30°C.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eUsage:\u003c\/strong\u003e Use a pea-sized amount for your daily brushes\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eManufacturer's Address:\u003c\/strong\u003e Pärla Oral Care, Lister House, 11-12 Wimpole Street, London, W1G 9ST, UK. ADSL (Ireland) Ltd., D07 CX7P, Éire.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCountry of Origin:\u003c\/strong\u003e United Kingdom\u003c\/p\u003e","brand":"waitrose","offers":[{"title":"Default Title","offer_id":49418915971310,"sku":"STO-ITEM-2026-504508","price":19.36,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/LN_929083_BP_4.jpg?v=1786722284","url":"https:\/\/mcgrocer.com\/products\/p-rla-pro-whitening-toothpaste-75ml-2026504508","provider":"McGrocer","version":"1.0","type":"link"}