{"product_id":"morris-co-chamomile-embroidery-furnishing-fabric-2026227274","title":"Morris \u0026 Co. Chamomile Embroidery Furnishing Fabric","description":"\u003cp\u003eTaken from an incomplete sketch, which is believed to be an early idea for embroidery, this design is attributed to William Morris. The Morris \u0026amp; Co. studio carefully evolved the original artwork into a complete all-over repeat, honouring Morris's intent while finishing the composition. Where Morris had marked out stitches for embroidery, the design team retained this delicate linework, preserving the charm and honesty of the original drawing. Unique and authentic, just like Morris.\u003c\/p\u003e\u003cp\u003eA full colour embroidered border has been added to the left-hand side, nodding to the intended direction of the incomplete sketch, which is thought to have been conceived as a border or stripe element. The central embroidered silhouette is fully covered in a freehand stitching style, closely following the form of the original drawing. This panel seamlessly blends the storytelling between the initial concept and the final vision. Finished with a technique that feels truly handcrafted.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ePattern match: Straight Match\u003c\/li\u003e\n\u003cli\u003eCountry of origin: India\u003c\/li\u003e\n\u003cli\u003eWide width fabric: No\u003c\/li\u003e\n\u003cli\u003eBrand: Morris \u0026amp; Co.\u003c\/li\u003e\n\u003cli\u003eFabric pattern repeat: 32.0cm\u003c\/li\u003e\n\u003cli\u003eFabric width: 135.00cm\u003c\/li\u003e\n\u003cli\u003eMade in the UK: No\u003c\/li\u003e\n\u003cli\u003eDrying instructions: Do not tumble dry\u003c\/li\u003e\n\u003cli\u003eFabric abrasion: Under 20,000\u003c\/li\u003e\n\u003cli\u003eReversible: Non Reversible\u003c\/li\u003e\n\u003cli\u003ePattern details: Floral, Embroidered\u003c\/li\u003e\n\u003cli\u003eIron: Iron at max temp. 150.C\u003c\/li\u003e\n\u003cli\u003eWashing instructions: Do Not Use Bleach, Do Not Wash, Dry Clean Only\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"John Lewis","offers":[{"title":"Woad","offer_id":48324482400494,"sku":"STO-ITEM-2026-227275","price":304.14,"currency_code":"GBP","in_stock":false},{"title":"Forest","offer_id":48324482433262,"sku":"STO-ITEM-2026-227276","price":304.14,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/114044268.webp?v=1784149990","url":"https:\/\/mcgrocer.com\/products\/morris-co-chamomile-embroidery-furnishing-fabric-2026227274","provider":"McGrocer","version":"1.0","type":"link"}