{"product_id":"lg-oled77g54lw-4k-oled-smart-tv-77-inch-satin-silver-2026204942","title":"LG OLED77G54LW 4K OLED Smart TV, 77 inch, Satin Silver","description":"\u003cp\u003eThe G54LW from LG delivers a premium cinema-at-home experience with exceptional 4K HDR viewing and immersive sound. With built-in One Wall design, it gives you seamless flush-to-the-wall mounting, for stylish 'picture at an exhibition' looks. The cutting edge a11 AI Processor is tailored for OLED technology, delivering incredible picture and sound quality, enhanced by Brightness Booster Ultimate. And with a certified perfect black, you will never again lose out on important detail in the dark scenes of a movie - regardless of whether you're viewing at night, or during the day. The webOS smart platform hosts a huge variety of the top streaming services, while Alexa built-in brings super-convenient voice control. This model comes with the flush-fit wall mount built in, and does not include a tabletop stand.\u003c\/p\u003e\u003cstrong\u003e4K OLED Screen\u003c\/strong\u003e\u003cp\u003eThe pixels of the Organic LED display are self-illuminating, adjusting independently, for true depth and colour gradation. This 4K OLED screen produces impeccably deep blacks, bright whites, and scintillating colour. This revolutionary technology has been mastered by LG for stunning picture quality, and from any angle.\u003c\/p\u003e\u003cstrong\u003e4K UHD resolution with Dolby Vision HDR\u003c\/strong\u003e\u003cp\u003eThis screen has four times the number of pixels than Full HD TVs, delivering stunning realism, natural motion and incredible detail. High Dynamic Range expands light, dark, and every colour in between for a picture that's closer to real life. This set supports multiple HDR formats including Dolby Vision.\u003c\/p\u003e\u003cstrong\u003eAdvanced OLED processor for optimised pictures and sound\u003c\/strong\u003e\u003cp\u003eExclusive to select LG OLED TVs, the a11 AI Processor is tailored for OLED technology, delivering stunning picture and sound quality. This is the most advanced processor yet made for an LG TV, intuitively delivering image enhancement through AI Super Upscaling and emotional precision through AI Director Processing. It will also upscale audio for a more cinematic experience, whilst also ensuring every word is clear through AI Voice Remastering.\u003c\/p\u003e\u003cstrong\u003eBrightness Booster Ultimate\u003c\/strong\u003e\u003cp\u003eBrightness Booster Ultimate consists of an advanced Light Boosting Algorithm plus Light Control Architecture - which enables stunningly bright images, ensuring a stunning picture no matter how bright or dark your room.\u003c\/p\u003e\u003cstrong\u003eExtraordinary cinema experience\u003c\/strong\u003e\u003cp\u003eLaser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Filmmaker Mode work together, providing film experiences with incredible colour and contrast - and looking exactly how the director intended. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003cstrong\u003eHyper-real sport experience\u003c\/strong\u003e\u003cp\u003eLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (OLED Motion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003cstrong\u003eUltimate Gaming experience\u003c\/strong\u003e\u003cp\u003eLG OLED G5 unleashes the full potential of next generation consoles and heightens your gaming skill. Boost your competitive edge with features such as VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED G5 comes loaded with FreeSync, G-Sync, HGiG and Game Optimiser features as well as easy access to Twitch on LG's webOS smart platform.\u003c\/p\u003e\u003cstrong\u003eSmart webOS Platform\u003c\/strong\u003e\u003cp\u003eThis LG TV features webOS, LG's smart platform which hosts a huge variety of the top streaming services, while making browsing and searching for what to watch completely hassle-free. It opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID - which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cstrong\u003eLG soundbar synergy\u003c\/strong\u003e\u003cp\u003ePair with a compatible LG soundbar (sold separately) to enjoy a seamless, connected experience with enhanced sound. WOW Orchestra utilises TV and soundbar speakers simultaneously for an optimised experience. WOW Interface takes the hassle out of tuning your audio, using soundbar mode controls and accessible TV remote and on-screen menus.\u003c\/p\u003e\u003cstrong\u003eOne Wall Design - Flush fit and ultra slim\u003c\/strong\u003e\u003cp\u003eOne Wall design offers an ultra slim profile and built-in flush fit wall mount providing understated elegance to any space, merging seamlessly into your environment while making a bold statement and powerful focal point. (Wall-mount included. Stand available to purchase separately).\u003c\/p\u003e\u003cp\u003ePlease note: this TV is designed to be installed flush to the wall using the included mount. Therefore any plug socket or aerial cable directly behind the TV would need to be recessed into the wall.\u003c\/p\u003e\u003ctable\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSpecification\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePicture or video resolution\u003c\/td\u003e\n\u003ctd\u003e4K Ultra HD\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eResponse time\u003c\/td\u003e\n\u003ctd\u003e0.1ms\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTimer\u003c\/td\u003e\n\u003ctd\u003eProgrammable\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBluetooth version\u003c\/td\u003e\n\u003ctd\u003e5.3\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVesa wall mount dimensions\u003c\/td\u003e\n\u003ctd\u003e300mm x 300mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTotal speaker output\u003c\/td\u003e\n\u003ctd\u003e60.0W\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCable length\u003c\/td\u003e\n\u003ctd\u003e150cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePower supply\u003c\/td\u003e\n\u003ctd\u003eMains\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTable top stand\u003c\/td\u003e\n\u003ctd\u003eNo\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEstimated annual energy consumption\u003c\/td\u003e\n\u003ctd\u003e140kWh\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOperating system\u003c\/td\u003e\n\u003ctd\u003ewebOS\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNFC enabled\u003c\/td\u003e\n\u003ctd\u003eNo\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBrand\u003c\/td\u003e\n\u003ctd\u003eLG\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eScreen resolution\u003c\/td\u003e\n\u003ctd\u003e3840 x 2160 pixels\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePower\u003c\/td\u003e\n\u003ctd\u003e101.00kW\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRange\u003c\/td\u003e\n\u003ctd\u003eG5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePower consumption (stand-by)\u003c\/td\u003e\n\u003ctd\u003e0.5W\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSmart technology\u003c\/td\u003e\n\u003ctd\u003eLG SmartThinQ, Amazon Alexa Enabled\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVirtual assistant\u003c\/td\u003e\n\u003ctd\u003eOther Voice Service Enabled\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRefresh rate\u003c\/td\u003e\n\u003ctd\u003e120Hz\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eScreen technology\u003c\/td\u003e\n\u003ctd\u003eOLED\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRemote control\u003c\/td\u003e\n\u003ctd\u003eRemote Control Included\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSmart tv\u003c\/td\u003e\n\u003ctd\u003eYes\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAudio details\u003c\/td\u003e\n\u003ctd\u003eDolby Atmos, 11 AI Sound Pro (Virtual 11.1.2 Up-mix)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGuarantee\u003c\/td\u003e\n\u003ctd\u003e5 year guarantee included\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePower consumption - on mode\u003c\/td\u003e\n\u003ctd\u003e101.0W\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eYear of release\u003c\/td\u003e\n\u003ctd\u003e2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBuilt-in speakers\u003c\/td\u003e\n\u003ctd\u003eYes\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWired connections\u003c\/td\u003e\n\u003ctd\u003eHDMI 2.1 x4, USB 2.0 (Type A) x3, Antenna Coaxial Female, Satellite Coaxial Female, TOSLINK (Optical Audio), Ethernet\/RJ45\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eScreen size measured diagonally\u003c\/td\u003e\n\u003ctd\u003e77.00\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy consumption in high dynamic range per 1000h (kWh)\u003c\/td\u003e\n\u003ctd\u003e299kWh\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy rating - overall\u003c\/td\u003e\n\u003ctd\u003eE\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eCountry of origin\u003c\/td\u003e\n\u003ctd\u003ePoland\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy consumption in standard dynamic range per 1000h (kWh)\u003c\/td\u003e\n\u003ctd\u003e101kWh\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHdr\u003c\/td\u003e\n\u003ctd\u003eDolby Vision, HDR10, HLG\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFitting method\u003c\/td\u003e\n\u003ctd\u003eWall Mounted\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDimensions with stand\u003c\/td\u003e\n\u003ctd\u003eH98.2 x W187.9 x D24.8cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eVision features\u003c\/td\u003e\n\u003ctd\u003eSmart, Gaming, Freesat Included, Freesat HD Included, Sport\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDimensions\u003c\/td\u003e\n\u003ctd\u003eH98.20 x W171.20 x D2.48cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBatteries included\u003c\/td\u003e\n\u003ctd\u003eYes\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eNumber of tuners\u003c\/td\u003e\n\u003ctd\u003e1\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAccessories included\u003c\/td\u003e\n\u003ctd\u003eRemote control, batteries, wall mount bracket, screws, wall mount guide, user manual\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWireless\u003c\/td\u003e\n\u003ctd\u003eWiFi 6 - 802.11ax Enabled\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConnectivity type\u003c\/td\u003e\n\u003ctd\u003eWi-Fi, Bluetooth, Ethernet\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy rating - HDR\u003c\/td\u003e\n\u003ctd\u003eG\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePackaged dimensions\u003c\/td\u003e\n\u003ctd\u003eH1130 x W1879 x D228mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eModel name \/ number\u003c\/td\u003e\n\u003ctd\u003eOLED77G54LW.AEK\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eManufacturer part number (MPN)\u003c\/td\u003e\n\u003ctd\u003eOLED77G54LW.AEK\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"John Lewis","offers":[{"title":"Default Title","offer_id":48322841805038,"sku":"STO-ITEM-2026-204942","price":3574.11,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/113306524.webp?v=1784133023","url":"https:\/\/mcgrocer.com\/products\/lg-oled77g54lw-4k-oled-smart-tv-77-inch-satin-silver-2026204942","provider":"McGrocer","version":"1.0","type":"link"}