{"product_id":"l-oreal-preference-le-blonding-acidic-toner-platinum-ice-hair-toner-2026367898","title":"L'Oreal Preference Le Blonding Acidic Toner Platinum Ice Hair Toner","description":"\u003cp\u003e\u003cstrong\u003ePlatinum Ice Demi-Permanent Hair Colour\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eNet Content: 1 pc\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eToning Cream:\u003c\/strong\u003e Aqua \/ Water, Laureth-2, Peg-4 Rapeseedamide, Glycerin, Laureth-12, Oleth-30, Sodium Cetearyl Sulfate, M-Aminophenol, 4-Amino-2-Hydroxytoluene, Sodium Sulfite, Hydrated Silica, Sodium Phosphate, Ethanolamine, Thioglycerin, Polyquaternium-6, Toluene-2,5-Diamine, Silica Dimethyl Silylate, Disodium Phosphate, Cetyl Hydroxyethylcellulose, Edta, Octadecyl Di-T-Butyl-4-Hydroxyhydrocinnamate, Citric Acid, Tetrasodium Edta, Erythorbic Acid, 2,4-Diaminophenoxyethanol Hcl, Parfum \/ Fragrance. F.I.L. Z70036749\/1).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeveloper Cream:\u003c\/strong\u003e Aqua \/ Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide Mea, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin. (F.I.L. C202323\/1).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReinforcing Conditioner:\u003c\/strong\u003e Aqua \/ Water, Laureth-2, Peg-4 Rapeseedamide, Glycerin, Laureth-12, Oleth-30, Sodium Cetearyl Sulfate, 4-Amino-2-Hydroxytoluene, M-Aminophenol, Sodium Sulfite, Hydrated Silica, Sodium Phosphate, Ethanolamine, Polyquaternium-6, Silica Dimethyl Silylate, P-Phenylenediamine, Disodium Phosphate, Cetyl Hydroxyethylcellulose, Edta, Octadecyl Di-T-Butyl-4-Hydroxyhydrocinnamate, Citric Acid, Tetrasodium Edta, Erythorbic Acid, 2,4-Diaminophenoxyethanol Hcl, Parfum \/ Fragrance. Aqua \/ Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide Mea, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin. F.I.L. C232981\/1.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUp to 9 weeks of fade-defying colour\u003c\/li\u003e\n\u003cli\u003eMultidimensional Colour and High-Impact Shine\u003c\/li\u003e\n\u003cli\u003eNew oil-in-gel formula - doesn't drip and ensures optimal coverage. Now ready to rinse just in 25 minutes.\u003c\/li\u003e\n\u003cli\u003eIncludes a nourishing shine protect conditioner with UV-filter and Vitamin E to preserve shine.\u003c\/li\u003e\n\u003cli\u003eUp to 5x more nourished hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eStorage\u003c\/strong\u003e: Ambient\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eProduct Information\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIntroducing New Preference Toners by L'Oreal Paris powered by our new ammonia-free technology!\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eNew Ammonia-Free Post-Bleach Treatment\u003c\/li\u003e\n\u003cli\u003eUp to 4 Weeks of Pure Blonde neutralising unwanted brassy tones\u003c\/li\u003e\n\u003cli\u003eUp to 4x more nourished hair\u003c\/li\u003e\n\u003cli\u003e5 Minutes: Application Time\u003c\/li\u003e\n\u003cli\u003eSmoother and Silkier hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eRead the instructions and do patch test 48 hours before use. Use gloves and pour toning cream into developer bottle and shake to mix evenly. Apply toner and leave for recommended time. Follow with conditioner and rinse.\u003c\/p\u003e\u003cp\u003eEach box includes: 1x Toning Cream, 1x Developer Cream, 1x Reinforcing Conditioner, 1x User guide \u0026amp; pair of protective gloves.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat makes it special?\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eREBALANCES pH\u003c\/strong\u003e - After undergoing a bleaching service the hair becomes alkaline which can make it dull and porous. The new Preference Acidic Toner rebalances the pH level of hair, improving hair quality.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAMMONIA-FREE TECHNOLOGY\u003c\/strong\u003e - This new formula helps effectively neutralise unwanted orange and yellow tones for an ultra-pure blonde that lasts whilst having a pleasant smell.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eREINFORCING CONDITIONER\u003c\/strong\u003e - Apply the Toner and our Reinforcing Conditioner for smoother and silkier hair.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eInstrumental Test\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePreparation and Usage\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAlways do a patch test 48 hours before use. STEP 1 - Apply colour mixture first to your roots. Use applicatior tip to help part your hair into small even sections. Then apply on lengths and spread all over your hair. STEP 2 - Massge mixture all through your hair until fully saturated. Leave in for 5 minutes. STEP 3 - Pour little warm water on your hair and massage gently. Rinse thoroughly until water runs clears. Step 4 - Spread the reinforcing conditioner all over your hair and massgae gently. Leave in for 2 minutes, Rinse thoroughly.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eManufacturer Address\u003c\/strong\u003e: L'Oréal Paris, London, W6 8AZ\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCountry of Origin\u003c\/strong\u003e: Belgium\u003c\/p\u003e","brand":"ASDA","offers":[{"title":"Default Title","offer_id":48339644743918,"sku":"STO-ITEM-2026-367898","price":22.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/3600524128807_T1.jpg?v=1784741603","url":"https:\/\/mcgrocer.com\/products\/l-oreal-preference-le-blonding-acidic-toner-platinum-ice-hair-toner-2026367898","provider":"McGrocer","version":"1.0","type":"link"}