{"product_id":"l-oreal-paris-pr-f-rence-permanent-hair-dye-8-1-light-ash-blonde-2026270582","title":"L'Oreal Paris Préférence Permanent Hair Dye 8.1 Light Ash Blonde","description":"\u003cp\u003eLooking for a luminous cool blonde at home? Introducing renovated permanent colour Preference Cool Blondes by L'Oreal Paris with new oil-in-gel formula!\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAnti-Brass Mask enriched with purple dyes to neutralise yellow undertones.\u003c\/li\u003e\n\u003cli\u003eUp to 6 weeks of anti-brassiness care\u003c\/li\u003e\n\u003cli\u003eUp to 8 weeks of fade-defying colour\u003c\/li\u003e\n\u003cli\u003eMultidimensional Colour and High-Impact Shine\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWhat makes it special?\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCOOL DYES - Preference Cool Blondes specifically formulated with cool dyes for an anti-brass luminous blonde.\u003c\/li\u003e\n\u003cli\u003eANTI-BRASS MASK - Enriched with purple dyes to neutralise yellow undertones for up to 6 weeks.\u003c\/li\u003e\n\u003cli\u003eFADE-DEFYING SYSTEM - Our high tenacity dyes powerfully enter the hair fibre for long lasting colour.\u003c\/li\u003e\n\u003cli\u003eNON-DRIP OIL-IN-GEL TEXTURE - Advanced texture for an easy application and optimal fibre coating.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eEach box includes:\u003c\/strong\u003e 1x Colourant Gel, 1x Developer Cream, 1x Shine Protect Conditioner, 1x User guide \u0026amp; pair of protective gloves.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour Gel:\u003c\/strong\u003e Aqua \/ Water, Peg-4 Rapeseedamide, Alcohol Denat., Deceth-3, Propylene Glycol, Ammonium Hydroxide, Laureth-5 Carboxylic Acid, Dipropylene Glycol, Hexylene Glycol, Poloxamer 338, Oleyl Alcohol, 2-Amino-3-Hydroxypyridine, M-Aminophenol, Hydroxyethyl-3,4-Methylenedioxyaniline Hcl, Hydroxybenzomorpholine, Hydroxypropyl Bis(N-Hydroxyethyl-P-Phenylenediamine) Hcl, Thioglycerin, Toluene-2,5-Diamine, Ammonium Thiolactate, Tetrasodium Glutamate Diacetate, Octadecyl Di-T-Butyl-4-Hydroxyhydrocinnamate, Citric Acid, Erythorbic Acid, 2,4-Diaminophenoxyethanol Hcl, Parfum \/ Fragrance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDeveloper Cream:\u003c\/strong\u003e Aqua \/ Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide Mea, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShine Protect Conditioner:\u003c\/strong\u003e Aqua \/ Water, Cetearyl Alcohol, Behentrimonium Chloride, Amodimethicone, Ci 60730 \/ Acid Violet 43, Ci 45100 \/ Acid Red 52, Phenoxyethanol, Trideceth-6, Limonene, Benzoic Acid, Linalool, Benzyl Alcohol, Benzyl Benzoate, Isopropyl Alcohol, Geraniol, Potassium Hydroxide, Cetrimonium Chloride, Citronellol, Hexyl Cinnamal, Amyl Cinnamal, Parfum \/ Fragrance.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003ePreparation and Usage:\u003c\/strong\u003e Step 1 - Before Colouring: Remember to be colour safe and always do your patch test 48 hours before use, even if you have already used colouring products before. Please follow the instruction leaflet and read the safety information. Step 2 - Prep: Cover your shoulders with a towel and put on the gloves. Open the colouring bottle and pour it entirely into the developer bottle. Close with the applicator tip and shake it to obtain a completely even mixture. Twist off the applicator tip immediately to avoid bursting and damage from the product over flowing. Step 3 - Apply Colour: Part your hair into small, even sections and apply the colour. Refer to instructions for development time. Apply conditioner and then rinse thoroughly.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCountry of Origin:\u003c\/strong\u003e Belgium\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eManufacturer Address:\u003c\/strong\u003e L'Oréal Paris, London, W6 8AZ\u003c\/p\u003e","brand":"ASDA","offers":[{"title":"Default Title","offer_id":48330930159854,"sku":"STO-ITEM-2026-270582","price":21.56,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/3600523947638_T1_6f98cbd3-3064-44f3-bc94-c662eecf82f4.jpg?v=1784751203","url":"https:\/\/mcgrocer.com\/products\/l-oreal-paris-pr-f-rence-permanent-hair-dye-8-1-light-ash-blonde-2026270582","provider":"McGrocer","version":"1.0","type":"link"}