{"product_id":"l-oreal-paris-excellence-permanent-hair-dye-natural-golden-brown-5-3-2026224032","title":"L'Oreal Paris Excellence Permanent Hair Dye Natural Golden Brown 5.3","description":"\u003cp\u003ePermanent at-home colour now enriched with Hyaluronic Acid. Visibly better hair quality vs before colouring Up to 100% Grey Coverage Up to 10x more nourished hair Up to 2x shinier hair (Instrumental Test).\u003c\/p\u003e\u003cp\u003eIngredients\u003c\/p\u003e\u003cp\u003e1279162 - Colouring Cream: Aqua \/ Water , Cetearyl Alcohol , Ammonium Hydroxide , Ceteareth-25 , Cocamide Mea , Stearic Acid , Palmitic Acid , Propylene Glycol , P-Aminophenol , M-Aminophenol , 2-Amino-3-Hydroxypyridine , Ascorbic Acid , Sodium Sulfite , Sodium Hydroxide , Hydroxybenzomorpholine , Sodium Lauryl Sulfate , Hydroxyethyl-3,4-Methylenedioxyaniline Hcl , Sodium Metabisulfite , 6-Hydroxyindole , Polyquaternium-6 , Isopropyl Myristate , P-Phenylenediamine , Myristic Acid , Cetrimonium Chloride , Tetrasodium Edta , Parfum \/ Fragrance. (F.I.L. Z70028889\/1).1210216 - Developer: Aqua \/ Water , Hydrogen Peroxide , Cetearyl Alcohol , Sodium Lauryl Sulfate , Sodium Benzoate , Etidronic Acid , Citric Acid , Tetrasodium Edta. (F.I.L. B222323\/2).1247249 A - Gentle Ph Shampoo: Aqua \/ Water , Sodium Laureth Sulfate , Glycol Distearate , Sodium Chloride , Cocamidopropyl Betaine , Dimethicone , Guar Hydroxypropyltrimonium Chloride , Cocamide Mea , Coco-Betaine , Sodium Benzoate , Sodium Hydroxide , Sodium Hyaluronate , Steareth-6 , Phenoxyethanol , Acetic Acid , Peg-100 Stearate , Trideceth-10 , Trideceth-3 , Salicylic Acid , Fumaric Acid , Linalool , Benzyl Alcohol , Amodimethicone , Isoeugenol , Carbomer , Citric Acid , Hexylene Glycol , Hexyl Cinnamal , Parfum \/ Fragrance. (F.I.L. Z70029922\/1). 1247250 - Nourishing Mask: Aqua \/ Water , Cetearyl Alcohol , Dimethicone , Glycerin , Behentrimonium Chloride , Lactic Acid , Sodium Laureth Sulfate , Sodium Hyaluronate , Sodium Hydroxide , Phenoxyethanol , Linalool , Benzyl Alcohol , Amodimethicone , Isopropyl Alcohol , Isoeugenol , Cetrimonium Chloride , Hexyl Cinnamal , Parfum \/ Fragrance. (F.I.L. Z70036686\/1).\u003c\/p\u003e\u003cp\u003eManufacturer: L'Oréal Paris, London, W6 8AZ\u003c\/p\u003e\u003cp\u003ePreparation\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSTEP 1 - BEFORE COLOURING: Remember to be colour safe and always do your patch test 48 hours before use, even if you have already used colouring products before. Please follow the instruction leaflet and read the safety information.\u003c\/li\u003e\n\u003cli\u003eSTEP 2 - PREP: Cover your shoulders with a towel and put on the gloves. Open the colouring bottle and pour it entirely into the developer bottle. Close with the applicator tip and shake it to obtain a completely even mixture. Twist off the applicator tip immediately to avoid bursting and damage from the product over flowing.\u003c\/li\u003e\n\u003cli\u003eSTEP 3 - APPLY COLOUR: Part your hair into small, even sections and apply the colour. Refer to instructions for development time. Apply conditioner and then rinse thoroughly.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCountry of Origin: Belgium\u003c\/p\u003e\u003cp\u003ePackaging: Box\u003c\/p\u003e","brand":"Sainsburys","offers":[{"title":"Default Title","offer_id":48324232478958,"sku":"STO-ITEM-2026-224032","price":22.88,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/2365x2365_ade033bd-1434-494f-bce1-2193f8ac22e1.jpg?v=1784147326","url":"https:\/\/mcgrocer.com\/products\/l-oreal-paris-excellence-permanent-hair-dye-natural-golden-brown-5-3-2026224032","provider":"McGrocer","version":"1.0","type":"link"}