{"product_id":"l-oreal-elvive-purple-shampoo-anti-brassiness-for-blonde-highlighted-and-grey-hair-200ml-311711","title":"L'Oreal Elvive Purple Shampoo Anti-Brassiness for Blonde Highlighted and Grey Hair 200ml","description":"\u003cp\u003eIngredients: Aqua \/ Water, Sodium Laureth Sulfate, Coco-Betaine, Glycol Distearate, Cocamide Mipa, Ci 60730 \/ Acid Violet 43, Sodium Lauryl Sulfate, Sodium Chloride, Sodium Benzoate, Sodium Hydroxide, Trideceth-6, Iris Florentina Root Extract, Polyquaternium-7, Polyquaternium-10, Salicylic Acid, Limonene, Linalool, Benzyl Salicylate, Benzyl Alcohol, Benzophenone-4, Amodimethicone, Alpha Isomethyl Ionone, Carbomer, Citric Acid, Citronellol, Cetrimonium Chloride, Butylene Glycol, Coumarin, Hexylene Glycol, Amyl Cinnamal, Parfum \/ Fragrance.\u003c\/p\u003e\u003cp\u003eFeatures: Neutralises Yellow \u0026amp; Brassy Tones: Expertly corrects unwanted yellow, orange, and brassy hues in blonde, highlighted, and grey hair. Colour Correcting Formula: Utilises purple pigments to restore vibrant hair colour. Deeply Nourishes: Leaves hair feeling soft, looking bright, and beautifully healthy after just one use. Specialist Care: Ideal for maintaining salon-fresh colour in highlighted, blonde, brunette, and silver hair.\u003c\/p\u003e\u003cp\u003ePreparation and Usage: Use the shampoo once a week to complement your regular Elvive Colour Protect routine. Massage into hair and leave for 1-3 minutes before rinsing well and follow with the Purple Conditioner. Apply on damp hair and leave for 5 minutes before rinsing well. Expert Tip: On grey hair, rinse shampoo after one minute. Optimise the effect on highlighted brunette hair by leaving for up to 10 minutes before rinsing.\u003c\/p\u003e\u003cp\u003eKeep out of reach of children. Wear suitable gloves. Avoid contact with eyes. In case of contact with eyes rinse immediately and thoroughly. Only use for hair colour correction purposes.\u003c\/p\u003e","brand":"ASDA","offers":[{"title":"Default Title","offer_id":45118930125038,"sku":"STO-ITEM-2026-104204","price":6.33,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/3600523682768.jpg?v=1778207585","url":"https:\/\/mcgrocer.com\/products\/l-oreal-elvive-purple-shampoo-anti-brassiness-for-blonde-highlighted-and-grey-hair-200ml-311711","provider":"McGrocer","version":"1.0","type":"link"}