{"product_id":"john-frieda-violet-crush-purple-shampoo-250ml-2026462237","title":"John Frieda Violet Crush Purple Shampoo 250ml","description":"\u003cp\u003eBanish brass and stay platinum. This purple shampoo for blonde hair gradually neutralises yellow tones for bright, hydrated, brassfree blondness.\u003c\/p\u003e\u003cp\u003eWith Crushed Violet Pigments and Pro-Vitamin B5, its hydrating, non-stripping formula instantly restores coolness and strengthens as you cleanse.\u003c\/p\u003e\u003cp\u003eWhen following the total routine, including mask.\u003c\/p\u003e\u003cp\u003eThis product has been updated with a new formula. While we endeavour to keep the website up to date, please always refer to the ingredient list on the product packaging.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMassage into wet hair, lather and leave on for 1 minute.\u003c\/li\u003e\n\u003cli\u003eRinse well and follow with Violet Crush Conditioner for best results.\u003c\/li\u003e\n\u003cli\u003eUse daily until desired colour result is achieved.\u003c\/li\u003e\n\u003cli\u003eTo maintain results, alternate with your regular shampoo as needed.\u003c\/li\u003e\n\u003cli\u003eFor more intense results, and to fight the most stubborn brassiness, use Violet Crush Intensive Shampoo.\u003c\/li\u003e\n\u003cli\u003eRinse hands immediately after applying shampoo.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHazards and Cautions\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCAUTION : Avoid contact with fabrics \u0026amp; household surfaces to prevent staining. If contact occurs, clean immediately.\u003c\/li\u003e\n\u003cli\u003eFor external use only.\u003c\/li\u003e\n\u003cli\u003eAvoid eye contact. If contact occurs, rinse thoroughly with water.\u003c\/li\u003e\n\u003cli\u003eDo not apply to a sensitive, irritated or damaged scalp.\u003c\/li\u003e\n\u003cli\u003eDiscontinue use if rash or irritation occurs.\u003c\/li\u003e\n\u003cli\u003eKeep out of reach of children.\u003c\/li\u003e\n\u003cli\u003eAvoid contact with fabrics \u0026amp; household surfaces to prevent staining. If contact occurs, clean immediately.\u003c\/li\u003e\n\u003cli\u003eUse towel to protect clothing \u0026amp; fabrics from wet hair.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eImportant info\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCountry of Origin: Germany\u003c\/li\u003e\n\u003cli\u003eAddress: UK: Kao (UK) Limited, London, EC1A 2DY\u003c\/li\u003e\n\u003cli\u003eEU: Kao Germany GMBH, D-64308 Darmstadt\u003c\/li\u003e\n\u003cli\u003eWebsite: https:\/\/www.johnfrieda.com\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWater\/Aqua\/Eau, Sodium Laureth Sulfate, Coco-Glucoside, Cocamidopropyl Betaine, Citric Acid, Sodium Chloride, Hydrogenated Vegetable Oil, Glyceryl Oleate, Guar Hydroxypropyltrimonium Chloride, Sorbitan Caprylate, Panthenol, Tetrasodium Glutamate Diacetate, Sodium Benzoate, Fragrance\/Parfum, Benzyl Alcohol, Citrus Aurantium Peel Oil, Citrus Limon (Lemon) Peel Oil, Hexyl Cinnamal, Limonene, Linalool, Acid Blue 9, Acid Violet 43\u003c\/p\u003e","brand":"Boots","offers":[{"title":"Default Title","offer_id":48364360564974,"sku":"STO-ITEM-2026-462237","price":9.65,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/10373870.jpg?v=1784697125","url":"https:\/\/mcgrocer.com\/products\/john-frieda-violet-crush-purple-shampoo-250ml-2026462237","provider":"McGrocer","version":"1.0","type":"link"}