{"product_id":"garnier-olia-5-52-glassy-merlot-permanent-hair-dye-for-intense-shiny-reds-2026316132","title":"Garnier Olia 5.52 Glassy Merlot Permanent Hair Dye for Intense Shiny Reds","description":"\u003cp\u003e\u003cstrong\u003eProduct details\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eOlia 5.52 Glassy Merlot: Intense, Shiny Reds, No Ammonia, for Luxurious, Deep Red Tones\u003c\/p\u003e\u003cp\u003eOlia Red Lacquers are a revolutionary permanent hair dye that boasts an innovative 60% oil-powered formula infused with natural flower oils, meticulously designed to deliver an intense and truly permanent colour performance. This advanced formulation ensures light-reflecting, resistant dyes penetrate deeply for an incredibly even and vibrant colour from root to tip, promising up to 8 weeks of stunning, long-lasting brilliance. Prepare to be captivated by hair that is not only up to 5 times shinier, but also showcases deep, sophisticated red reflects that create a luminous, vinyl lacquer finish, truly making your red hair pop. The secret to this unparalleled vibrancy lies in its potent 30vol developer, an ultra-powerful component specifically engineered for a strong lift, expertly propelling the rich dyes deep into each hair fibre to achieve highly visible and impactful red shades. This remarkable oil-powered formulation visibly improves hair quality, ensuring that colour after colour, you achieve intense and enduring results while simultaneously enhancing your hair's overall health and shine. Adding to the luxurious experience, this is a completely ammonia-free hair colour, guaranteeing an easy and pleasant at-home application with its non-drip, velvety texture and a delicate, inviting floral fragrance, providing a comfortable and enjoyable colouring process without the harsh smell, and leaving your hair with a beautiful, natural feel thanks to the absence of silicones.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e60% Oil-Powered Formula: Delivers intense colour while improving hair quality.\u003c\/li\u003e\n\u003cli\u003eLuminous Red Lacquer Finish: Achieves vibrant, even colour with deep, sophisticated red reflects, lasting up to 8 weeks.\u003c\/li\u003e\n\u003cli\u003eUp to 5x Shinier Hair: Significantly boosts hair luminosity and overall health.\u003c\/li\u003e\n\u003cli\u003eAmmonia-Free \u0026amp; Silicone-Free: Provides a pleasant, natural-feeling application with no harsh smell.\u003c\/li\u003e\n\u003cli\u003eEasy, Non-Drip Application: Velvety texture and delicate floral fragrance ensure a comfortable at-home colouring experience.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAlways do an Allergy Alert Test 48 hours in advance of using any home hair dye products. Please always refer to the product for full safety instructions. If you have long or thick hair, use two boxes. Protect your shoulders with an old towel. Put gloves on for the preparation and for the application Apply moisturising cream to your hairline to avoid staining from the permanent hair dye. Hair Dye can only lighten your natural hair colour 1 to 2 levels - check the back of pack to see if it is the right hair colour shade for you.\u003c\/li\u003e\n\u003cli\u003e1. Start by putting on gloves and instantly mix the colour cream and the developer cream in the applicator bottle. Shake well to mix.\u003c\/li\u003e\n\u003cli\u003e2. Apply the mix in sections, starting with your roots and working through to the ends\u003c\/li\u003e\n\u003cli\u003e3. Leave to develop for up to 45 minutes, as stated on the instructions, depending on the result you wish to achieve.\u003c\/li\u003e\n\u003cli\u003e4. Rinse until the water runs clear and apply the after colour care and rinse again.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eHazards and Cautions\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSAFETY INSTRUCTIONS HAIR COLOURANTS CAN CAUSE SEVERE ALLERGIC REACTIONS Read and follow instructions. This product is not intended for use on persons under the age of 16. TEMPORARY BLACK HENNA TATTOOS MAY INCREASE YOUR RISK OF ALLERGY. Do not colour your hair if: you have a rash on your face or sensitive, irritated and damaged scalp you have ever experienced any reaction after colouring your hair you have experienced a reaction to a temporary black henna tattoo in the past IGNORING AN ALLERGY CAN BE LIFE-THREATENING. You must conduct an ALLERGY ALERT TEST 48 hours before each time you colour even if you have already used colouring products before. So remember to buy the product 48 hours in advance. (Read and follow the instruction leaflet). In case of any reaction or when in doubt consult a doctor before using any hair colour product. Developer contains hydrogen peroxide Hair colourantcontains: phenylenediamines, phenylenediamines (toluenediamines), resorcinol, ammonia Wear the gloves supplied in the box. Avoid contact with eyes. Do not use to dye eyelashes or eyebrows. Rinse the eyes immediately and thoroughly if the product comes into contact with them. Rinse hair well after application. Wait at least 2 weeks after using a relaxer, a perm or a straightening process on the hair. c Do not use if your hair has been coloured with henna or with a progressive hair colourant Keep out of reach of children. FOLLOW THE INSTRUCTION LEAFLET Please refer to the ingredients on the bottom of the pack.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eImportant info\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eCountry of Origin: Belgium\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eCOLOURANT CREAM: PARAFFINUM LIQUIDUM \/ MINERAL OIL AQUA \/ WATER ETHANOLAMINE DECYL GLUCOSIDE SODIUM LAURYL SULFATE PEG-40 HYDROGENATED CASTOR OIL 4-AMINO-2-HYDROXYTOLUENE p-AMINOPHENOL ASCORBIC ACID TOCOPHEROL HYDROXYPROPYL GUAR SODIUM METABISULFITE THIOGLYCERIN TOLUENE-2,5-DIAMINE HELIANTHUS ANNUUS SEED OIL \/ SUNFLOWER SEED OIL 2-METHYL-5-HYDROXYETHYLAMINOPHENOL CAMELLIA OLEIFERA SEED OIL DISODIUM COCOAMPHODIACETATE EDTA PARFUM \/ FRAGRANCE DEVELOPER CREAM: AQUA \/ WATER PARAFFINUM LIQUIDUM \/ MINERAL OIL HYDROGENPEROXIDE CETEARYL ALCOHOL SODIUMCETEARYL SULFATE SODIUM SALICYLATE PEG-40 HYDROGENATED CASTOR OIL PHOSPHORIC ACID TETRASODIUM ETIDRONATE TETRASODIUM PYROPHOSPHATE. AFTER COLOUR CARE: AQUA \/ WATER CETEARYL ALCOHOL BEHENTRIMONIUM CHLORIDE CETYL ESTERS CAMELLIA OLEIFERA SEED OIL HELIANTHUS ANNUUS SEED OIL \/ SUNFLOWER SEED OIL COCOS NUCIFERA OIL \/ COCONUT OIL DILAURYL THIODIPROPIONATE POTASSIUM HYDROXIDE ISOPROPYL ALCOHOL TOCOPHEROL BENZOIC ACID PARFUM \/ FRAGRANCE.\u003c\/p\u003e","brand":"Boots","offers":[{"title":"Default Title","offer_id":48336641065198,"sku":"STO-ITEM-2026-316132","price":17.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/10356695.jpg?v=1784289801","url":"https:\/\/mcgrocer.com\/products\/garnier-olia-5-52-glassy-merlot-permanent-hair-dye-for-intense-shiny-reds-2026316132","provider":"McGrocer","version":"1.0","type":"link"}