{"product_id":"fudge-professional-clean-blonde-damage-rewind-violet-toning-shampoo-250ml-2026463887","title":"Fudge Professional Clean Blonde Damage Rewind Violet-Toning Shampoo 250ml","description":"\u003cp\u003eFudge Professional Clean Blonde Damage Rewind Violet-Toning Shampoo; purple toning damage repair purple shampoo. Instantly erases yellow tones \u0026amp; damage from blonde hair, 95% stronger hair, with Opti-PLEX technology. This dual force purple shampoo contains our max strength violet micro-pigments that instantly knock out brassy tones, whilst the unique Opti-PLEX technology penetrates deep into the hair core to reconstruct bonds after chemical, styling and environmental damage, as well as weightlessly smoothing the cuticle. Hair is blonder, 95% stronger, 10x smoother with double the softness. Developed with FragranceFuse technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLather evenly through wet hair and leave up to 5 minutes for maximum results. Rinse thoroughly and follow with Clean Blonde Damage Rewind Conditioner to build up hair defences and lock in shimmery cool tones.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHazards and Cautions\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eAvoid contact with eyes, skin and absorbent materials. If possible, use gloves as staining may occur.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eImportant info\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eCountry of Origin: United Kingdom\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAqua (Water)\u003c\/li\u003e\n\u003cli\u003eSodium Lauroyl Methyl Isethionate\u003c\/li\u003e\n\u003cli\u003eSodium Methyl Cocoyl Taurate\u003c\/li\u003e\n\u003cli\u003eCocamidopropyl Betaine\u003c\/li\u003e\n\u003cli\u003eLauryl Glucoside\u003c\/li\u003e\n\u003cli\u003ePEG-120 Methyl Glucose Dioleate\u003c\/li\u003e\n\u003cli\u003eGlycerin\u003c\/li\u003e\n\u003cli\u003eGlyceryl Caprylate\/Caprate\u003c\/li\u003e\n\u003cli\u003eGlycol Distearate\u003c\/li\u003e\n\u003cli\u003eParfum (Fragrance)\u003c\/li\u003e\n\u003cli\u003ePhenoxyethanol\u003c\/li\u003e\n\u003cli\u003eSodium Chloride\u003c\/li\u003e\n\u003cli\u003eBenzyl Alcohol\u003c\/li\u003e\n\u003cli\u003eGuar Hydroxypropyltrimonium Chloride\u003c\/li\u003e\n\u003cli\u003eDisodium EDTA\u003c\/li\u003e\n\u003cli\u003eCitric Acid\u003c\/li\u003e\n\u003cli\u003ePentylene Glycol\u003c\/li\u003e\n\u003cli\u003ePolysilicone-15\u003c\/li\u003e\n\u003cli\u003eHexyl Cinnamal\u003c\/li\u003e\n\u003cli\u003eSodium Benzoate\u003c\/li\u003e\n\u003cli\u003ePolyquaternium-7\u003c\/li\u003e\n\u003cli\u003eLimonene\u003c\/li\u003e\n\u003cli\u003eSilicone Quaternium-22\u003c\/li\u003e\n\u003cli\u003eHydrolyzed Vegetable Protein PG-Propyl Silanetriol\u003c\/li\u003e\n\u003cli\u003eAlpha-Isomethyl Ionone\u003c\/li\u003e\n\u003cli\u003eCoumarin\u003c\/li\u003e\n\u003cli\u003eLinalool\u003c\/li\u003e\n\u003cli\u003eDipropylene Glycol\u003c\/li\u003e\n\u003cli\u003ePolyglyceryl-3 Caprate\u003c\/li\u003e\n\u003cli\u003ePalmitamidopropyltrimonium Chloride\u003c\/li\u003e\n\u003cli\u003ePotassium Sorbate\u003c\/li\u003e\n\u003cli\u003ePropylene Glycol\u003c\/li\u003e\n\u003cli\u003eCI 60730 (Ext. Violet 2)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Boots","offers":[{"title":"Default Title","offer_id":48364605178094,"sku":"STO-ITEM-2026-463887","price":14.48,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/10363536.jpg?v=1784704410","url":"https:\/\/mcgrocer.com\/products\/fudge-professional-clean-blonde-damage-rewind-violet-toning-shampoo-250ml-2026463887","provider":"McGrocer","version":"1.0","type":"link"}