{"product_id":"colgate-total-active-prevention-teeth-whitening-toothpaste-75ml-2026176016","title":"Colgate Total Active Prevention Teeth Whitening Toothpaste 75ml","description":"\u003cp\u003eFights the root causes of many oral health problems³ before they begin\u003c\/p\u003e\u003cp\u003e24 hour antibacterial¹ protection\u003c\/p\u003e\u003cp\u003ePowerful, patented², preventative technology\u003c\/p\u003e\u003cp\u003eClinically proven\u003c\/p\u003e\u003cp\u003eHelps with 8 common oral health problems\u003c\/p\u003e\u003cp\u003eThe Colgate Total Active Prevention Teeth Whitening Toothpaste is clinically proven and actively prevents many oral health problems with 24h antibacterial protection. With 2x daily brushing after 4 weeks\u003c\/p\u003e\u003cp\u003eCaring for the health of your smile and keeping it protected begins before oral health problems start. That's why Colgate Total Active Prevention Teeth Whitening Toothpaste, with its new formula, has been scientifically designed for active prevention and to fight the root causes of many oral health problems³. And with clinically proven 24h antibacterial¹ protection and a unique² system that stabilises the active prevention ingredient, it's designed for superior performance. Just what you need to protect your smile from future oral health problems. And, with its advanced whitening system for 35% less surface stains, it's also a good whitening toothpaste.\u003c\/p\u003e\u003cp\u003eBeyond teeth cleaning and teeth whitening, the powerful, patented², preventative technology in Colgate's Total Active Prevention Whitening Toothpaste helps with 8 oral health problems:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGum problems\u003c\/li\u003e\n\u003cli\u003ePlaque\u003c\/li\u003e\n\u003cli\u003eTartar\u003c\/li\u003e\n\u003cli\u003eSensitivity\u003c\/li\u003e\n\u003cli\u003eEnamel erosion\u003c\/li\u003e\n\u003cli\u003eSurface stains\u003c\/li\u003e\n\u003cli\u003eBad breath\u003c\/li\u003e\n\u003cli\u003eCavities\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eBy using Colgate Total Active Prevention Whitening Toothpaste together with Colgate Total Mouthwash and a Colgate Total Toothbrush, it's 15x more effective at fighting a root cause, so you can be confident your smile is protected and taken care of.\u003c\/p\u003e\u003cp\u003ePlaque reduction before problems occur; helps protect enamel against acid erosion. ¹With 2x daily brushing after 4 weeks continued use. ²US patented. ³Bacterial plaque reduction, with 3 months continued use. Vs. non-antibacterial fluoride toothpaste. Vs non-whitening toothpaste after 6 weeks twice daily use. Bacterial plaque reduction vs. non-antibacterial fluoride toothpaste and regular brush, with 1 week continued use.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGlycerin\u003c\/li\u003e\n\u003cli\u003eAqua\u003c\/li\u003e\n\u003cli\u003eHydrated Silica\u003c\/li\u003e\n\u003cli\u003eSorbitol\u003c\/li\u003e\n\u003cli\u003eCalcium Pyrophosphate\u003c\/li\u003e\n\u003cli\u003eSodium Lauryl Sulfate\u003c\/li\u003e\n\u003cli\u003eAroma\u003c\/li\u003e\n\u003cli\u003eTetrasodium Pyrophosphate\u003c\/li\u003e\n\u003cli\u003eCellulose Gum\u003c\/li\u003e\n\u003cli\u003ePotassium Nitrate\u003c\/li\u003e\n\u003cli\u003eStannous Fluoride\u003c\/li\u003e\n\u003cli\u003eXanthan Gum\u003c\/li\u003e\n\u003cli\u003eSodium Saccharin\u003c\/li\u003e\n\u003cli\u003eCocamidopropyl Betaine\u003c\/li\u003e\n\u003cli\u003eSodium Fluoride\u003c\/li\u003e\n\u003cli\u003eAnethole\u003c\/li\u003e\n\u003cli\u003eBenzyl Alcohol\u003c\/li\u003e\n\u003cli\u003eBeta-Caryophyllene\u003c\/li\u003e\n\u003cli\u003eCarvone\u003c\/li\u003e\n\u003cli\u003eCinnamal\u003c\/li\u003e\n\u003cli\u003eLimonene\u003c\/li\u003e\n\u003cli\u003eMentha Piperita Oil\u003c\/li\u003e\n\u003cli\u003eMentha Viridis Leaf Oil\u003c\/li\u003e\n\u003cli\u003eMenthol\u003c\/li\u003e\n\u003cli\u003eCI 74160\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eContains: Stannous Fluoride and Sodium Fluoride Total Fluoride content: 1450 ppm\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eManufacturer\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eManufacturer: Colgate-Palmolive Europe Sarl 4106, Therwil\/Switzerland colgatepalmolive.com\u003c\/p\u003e\u003cp\u003eEU Responsible Person: Colgate-Palmolive Manufacturing (Poland) Sp. z o.o. PL-58-100 Swidnica colgatepalmolive.com\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePreparation\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eBrush thoroughly at least twice a day or as directed by a dental professional.\u003c\/p\u003e\u003cp\u003eDo not use for children under 7 years of age\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCountry of Origin\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eCountry of origin: Poland\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePackaging\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eTube\u003c\/p\u003e","brand":"Sainsburys","offers":[{"title":"Default Title","offer_id":48321768816878,"sku":"STO-ITEM-2026-176016","price":4.53,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/2365x2365_a4b171e5-c22a-40e5-8ec1-352489c5912c.jpg?v=1784126021","url":"https:\/\/mcgrocer.com\/products\/colgate-total-active-prevention-teeth-whitening-toothpaste-75ml-2026176016","provider":"McGrocer","version":"1.0","type":"link"}