{"product_id":"colgate-total-active-prevention-deep-clean-toothpaste-20ml-2026301508","title":"Colgate Total Active Prevention + Deep Clean Toothpaste 20ml","description":"\u003cp\u003eLooking after the health of your smile and keeping it protected can help stop oral health problems before they start. That's why Colgate Total Active Prevention + Deep Clean Toothpaste, with its new formula, has been scientifically designed for active prevention. It's 3x more effective¹ at fighting a root cause¹ of many common oral health problems and offers 24 hours of antibacterial protection². What's more, this deep clean toothpaste has been clinically proven and specifically formulated with scrubbing microparticles that get between teeth and in hard-to-reach places to tackle hidden bacteria. Just what you need to give your smile brilliant protection and help prevent future oral health problems.\u003c\/p\u003e\u003cp\u003eBeyond teeth cleaning, the powerful, patented³, preventative technology in Colgate's Total Active Prevention + Deep Clean Toothpaste helps with 8 oral health problems:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGum problems\u003c\/li\u003e\n\u003cli\u003eTeeth plaque\u003c\/li\u003e\n\u003cli\u003eTartar\u003c\/li\u003e\n\u003cli\u003eSensitivity\u003c\/li\u003e\n\u003cli\u003eEnamel erosion\u003c\/li\u003e\n\u003cli\u003eSurface stains\u003c\/li\u003e\n\u003cli\u003eBad breath\u003c\/li\u003e\n\u003cli\u003eCavities\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eBy using Colgate Total Active Prevention + Deep Clean Toothpaste together with Colgate Total Mouthwash and a Colgate Total Toothbrush, it's 15x more effective at fighting a root cause, so you can be confident your smile is protected and taken care of.\u003c\/p\u003e\u003cp\u003e¹Bacterial plaque reduction vs non-antibacterial fluoride toothpaste, with 3 months continued use.\u003cbr\u003e²With 2x daily brushing after 4 weeks continued use.\u003cbr\u003e³US patented.\u003cbr\u003eBacterial plaque reduction vs. non-antibacterial fluoride toothpaste and regular brush, with 1 week continued use.\u003c\/p\u003e\u003cp\u003eNet Content: 20 ml\u003c\/p\u003e\u003cp\u003eIngredients: Hydrated Silica, Aqua, Glycerin, Sorbitol, Aroma, Sodium Lauryl Sulfate, Calcium Pyrophosphate, Tetrasodium Pyrophosphate, Cellulose Gum, Potassium Nitrate, Stannous Fluoride, Sodium Saccharin, Xanthan Gum, Cocamidopropyl Betaine, Sodium Fluoride, Sucralose, Anethole, Beta-Caryophyllene, Carvone, Limonene, Mentha Piperita Oil, Mentha Viridis Leaf Oil, Menthol, CI 74160\u003c\/p\u003e\u003cp\u003eContains: Stannous Fluoride and Sodium Fluoride. Total Fluoride content: 1450 ppm\u003c\/p\u003e\u003cp\u003eFeatures: 3x more effective¹ at fighting a root cause of many oral health problems; 24 hour antibacterial² protection; Powerful, patented², preventative technology; Cleans deep in hard to reach places; Helps with 8 oral health problems\u003c\/p\u003e\u003cp\u003eStorage Type: Ambient\u003c\/p\u003e\u003cp\u003eProduct Information: Colgate Total Active Prevention + Deep Clean Toothpaste is clinically proven and actively prevents many oral health problems with 24h antibacterial protection. With 2x daily brushing after 4 weeks\u003c\/p\u003e\u003cp\u003ePreparation and Usage: Brush thoroughly at least twice a day or as directed by a dental professional.\u003c\/p\u003e\u003cp\u003eManufacturer Address: Colgate-Palmolive Europe Sarl, 4106, Therwil\/Switzerland\u003cbr\u003ecolgatepalmolive.com\u003cbr\u003e\u003cbr\u003eEU Responsible Person: Colgate-Palmolive Manufacturing (Poland) Sp. z o.o., PL-58-100 Swidnica\u003cbr\u003ecolgatepalmolive.com\u003c\/p\u003e\u003cp\u003eCountry of Origin: Poland\u003c\/p\u003e","brand":"ASDA","offers":[{"title":"Default Title","offer_id":48333655933166,"sku":"STO-ITEM-2026-301508","price":3.17,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/8718951787315_T1.jpg?v=1784246061","url":"https:\/\/mcgrocer.com\/products\/colgate-total-active-prevention-deep-clean-toothpaste-20ml-2026301508","provider":"McGrocer","version":"1.0","type":"link"}