{"product_id":"colgate-total-active-prevention-decay-erosion-defence-toothpaste-75ml-2026543795","title":"Colgate Total Active Prevention+ Decay + Erosion Defence Toothpaste 75ml","description":"\u003cp\u003eLooking after the health of your smile and keeping it protected when you brush your teeth can help stop oral health problems before they start. That's why Colgate Total Active Prevention+ Decay + Erosion Defence Toothpaste, with its new formula, has been scientifically designed for active prevention. It's 3x more effective¹ at fighting a root cause¹ of many common oral health problems and is an antibacterial toothpaste that offers 24 hours of antibacterial protection². What's more, its lower SLS formula³ fortifies your teeth against cavities and acid damage with a light airy foam that surrounds and coats teeth to protect and remineralise against acid damage. With a refreshing flavour with natural peppermint for a cooling sensation, it'll leave your mouth feeling fresh and cleansed. And because it helps to protect your enamel against acid erosion, you know you're giving your smile brilliant protection - just what you need to help prevent future oral health problems.\u003c\/p\u003e\u003cp\u003eBeyond teeth cleaning, the powerful, patented, preventative technology in Colgate's Total Decay + Erosion Defence Toothpaste helps with 8 oral health problems:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e1. Gum problems\u003c\/li\u003e\n\u003cli\u003e2. Teeth plaque\u003c\/li\u003e\n\u003cli\u003e3. Tartar\u003c\/li\u003e\n\u003cli\u003e4. Sensitivity\u003c\/li\u003e\n\u003cli\u003e5. Enamel erosion\u003c\/li\u003e\n\u003cli\u003e6. Surface stains\u003c\/li\u003e\n\u003cli\u003e7. Bad breath\u003c\/li\u003e\n\u003cli\u003e8. Cavities\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e¹Bacterial plaque reduction vs non-antibacterial fluoride toothpaste, with 3 months continued use. ²With 2x daily brushing after 4 weeks continued use. ³vs. Deep Clean US patented.\u003c\/p\u003e\u003cp\u003eBy using Colgate Total Active Prevention+ Decay + Erosion Defence Toothpaste together with Colgate Total Mouthwash and a Colgate Total Foaming Toothbrush, it's 15x more effective at fighting a root cause, so you can be confident your smile is protected and taken care of. Bacterial plaque reduction vs. non-antibacterial fluoride toothpaste and regular brush, with 1 week continued use.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHighlights\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eScientifically designed for active prevention\u003c\/li\u003e\n\u003cli\u003e24 hour antibacterial protection with 2x daily brushing after 4 weeks continued use\u003c\/li\u003e\n\u003cli\u003ePowerful, preventative technology\u003c\/li\u003e\n\u003cli\u003eFortifies teeth against cavities and acid damage\u003c\/li\u003e\n\u003cli\u003eHelps with 8 oral health problems\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eAbout this product\u003c\/strong\u003e Colgate Total Active Prevention+ Decay + Erosion Defence Toothpaste is clinically proven and actively prevents many oral health problems with 24h antibacterial protection. With 2x daily brushing after 4 weeks\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eGlycerin\u003c\/li\u003e\n\u003cli\u003eAqua\u003c\/li\u003e\n\u003cli\u003eHydrated Silica\u003c\/li\u003e\n\u003cli\u003eSorbitol\u003c\/li\u003e\n\u003cli\u003eCalcium Pyrophosphate\u003c\/li\u003e\n\u003cli\u003eAroma\u003c\/li\u003e\n\u003cli\u003eTetrasodium Pyrophosphate\u003c\/li\u003e\n\u003cli\u003eSodium Lauryl Sulfate\u003c\/li\u003e\n\u003cli\u003eCellulose Gum\u003c\/li\u003e\n\u003cli\u003ePotassium Nitrate\u003c\/li\u003e\n\u003cli\u003eStannous Fluoride\u003c\/li\u003e\n\u003cli\u003eXanthan Gum\u003c\/li\u003e\n\u003cli\u003eSodium Saccharin\u003c\/li\u003e\n\u003cli\u003eCocamidopropyl Betaine\u003c\/li\u003e\n\u003cli\u003eSodium Fluoride\u003c\/li\u003e\n\u003cli\u003eAnethole\u003c\/li\u003e\n\u003cli\u003eBenzyl Alcohol\u003c\/li\u003e\n\u003cli\u003eBeta-Caryophyllene\u003c\/li\u003e\n\u003cli\u003eCarvone\u003c\/li\u003e\n\u003cli\u003eLimonene\u003c\/li\u003e\n\u003cli\u003eMentha Piperita Oil\u003c\/li\u003e\n\u003cli\u003eMentha Viridis Leaf Oil\u003c\/li\u003e\n\u003cli\u003eMenthol\u003c\/li\u003e\n\u003cli\u003ePinene\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eContains: Stannous Fluoride and Sodium Fluoride Total Fluoride content: 1450 ppm\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePack size\u003c\/strong\u003e 75 ML\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePreparation and usage\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eDIRECTIONS FOR USE: Brush thoroughly at least twice a day or as directed by a dental professional.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCountry of origin\u003c\/strong\u003e Produce of: Made in Poland\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSafety information\u003c\/strong\u003e Not to be used by children below 7 years.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eManufacturer\u003c\/strong\u003e Colgate-Palmolive Europe Sarl 4106, Therwil\/Switzerland colgatepalmolive.com EU Responsible Person: Colgate-Palmolive Manufacturing (Poland) Sp. z o.o. PL-58-100 Swidnica colgatepalmolive.com\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eBrand details\u003c\/strong\u003e Goldsworth Place 1 Forge End Woking Surrey England GU21 6DB\u003c\/p\u003e","brand":"Tesco","offers":[{"title":"Default Title","offer_id":49421539115246,"sku":"STO-ITEM-2026-543795","price":10.86,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/mcgrocer.com\/products\/colgate-total-active-prevention-decay-erosion-defence-toothpaste-75ml-2026543795","provider":"McGrocer","version":"1.0","type":"link"}