{"product_id":"colgate-max-white-ultra-plus-sensitive-teeth-whitening-toothpaste-75ml-2026175287","title":"Colgate Max White Ultra Plus Sensitive Teeth Whitening Toothpaste 75ml","description":"\u003cp\u003e5x whiter teeth vs fluoride toothpaste after 3 days continued use. Provides 24\/7 effective protection for sensitive teeth with continued 2x daily use. ActivShine technology smoothes enamel surface for a brighter smile. Deep oxygenated action delivers unique warming and rich foam. Clinically proven and non-abrasive whitening.\u003c\/p\u003e\u003cp\u003eUnlike regular whitening toothpaste, Max White Ultra+ Sensitive deeply whitens for 5x whiter teeth while protecting against sensitivity! Vs fluoride toothpaste after 3 days continued use.\u003c\/p\u003e\u003cp\u003eGo dramatic with Colgate's best whitening science for 5x whiter teeth! Introducing Max White Ultra+ Sensitive Toothpaste, Colgate's next generation whitening toothpaste that targets more stains for exceptional whitening results.\u003c\/p\u003e\u003cp\u003eUnlike regular whitening toothpaste that just removes surface stains, this whitening toothpaste deeply whitens while providing 24\/7 effective protection for sensitive teeth with continued 2x daily use. And with the power of active oxygen molecules that decolourise deep-set stains, you'll enjoy clinically proven 5x whiter teeth!\u003c\/p\u003e\u003cp\u003eExperience the power of true teeth whitening with toothpaste that includes innovative ActivShine technology to smooth your enamel surface so it reflects more light for a naturally dazzling finish.\u003c\/p\u003e\u003cp\u003eThe deep oxygenated action in the teeth whitening toothpaste delivers a unique warming, rich foam with improved flavour.\u003c\/p\u003e\u003cp\u003eClinically proven and non-abrasive, Colgate Max White Ultra+ Sensitive Toothpaste acts as an effective teeth stain remover, working to remove deep-set stains from stained teeth. Plus, it's enamel safe for daily use.\u003c\/p\u003e\u003cp\u003eElevate your whitening beauty routine for a dramatic impression that's as remarkable as you are.\u003c\/p\u003e\u003cp\u003eVs fluoride toothpaste after 3 days continued use.\u003cbr\u003eRemoves deep and surface stains\u003cbr\u003eRemoves ordinary discolouration embedded in the enamel over time, with continuous use 2x daily.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eCalcium Pyrophosphate\u003c\/li\u003e\n\u003cli\u003ePoloxamer 105\u003c\/li\u003e\n\u003cli\u003ePEG-8\u003c\/li\u003e\n\u003cli\u003ePEG\/PPG-116\/66 Copolymer\u003c\/li\u003e\n\u003cli\u003ePropylene Glycol\u003c\/li\u003e\n\u003cli\u003ePotassium Nitrate\u003c\/li\u003e\n\u003cli\u003eTetrasodium Pyrophosphate\u003c\/li\u003e\n\u003cli\u003eSilica\u003c\/li\u003e\n\u003cli\u003eAroma\u003c\/li\u003e\n\u003cli\u003eSodium Stearate\u003c\/li\u003e\n\u003cli\u003ePotassium Caroate\u003c\/li\u003e\n\u003cli\u003eSodium Lauryl Sulfate\u003c\/li\u003e\n\u003cli\u003eSodium Monofluorophosphate\u003c\/li\u003e\n\u003cli\u003eDisodium Pyrophosphate\u003c\/li\u003e\n\u003cli\u003eSodium Saccharin\u003c\/li\u003e\n\u003cli\u003eCocamidopropyl Betaine\u003c\/li\u003e\n\u003cli\u003eMagnesium Carbonate\u003c\/li\u003e\n\u003cli\u003eBenzyl Alcohol\u003c\/li\u003e\n\u003cli\u003eCamphor\u003c\/li\u003e\n\u003cli\u003eMentha Piperita Oil\u003c\/li\u003e\n\u003cli\u003eMenthol\u003c\/li\u003e\n\u003cli\u003eMethyl Salicylate\u003c\/li\u003e\n\u003cli\u003eCI 42090\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eContains: Sodium Monofluorophosphate Total Fluoride content: 1450 ppm\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eManufacturer\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eColgate-Palmolive Europe Sarl\u003cbr\u003e4106, Therwil\/Switzerland\u003cbr\u003ecolgatepalmolive.com\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eEU Responsible Person\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eColgate-Palmolive Services (Poland) Sp. z o.o.\u003cbr\u003eul. 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