{"product_id":"colgate-max-white-ultra-enamel-teeth-whitening-toothpaste-75ml-2026462453","title":"Colgate Max White Ultra+ Enamel Teeth Whitening Toothpaste 75ml","description":"\u003cp\u003e\u003cstrong\u003eProduct details\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eGo dramatic with Colgate's best whitening science for 5x whiter teeth! Introducing Max White Ultra+ Enamel Toothpaste, Colgate's next generation whitening toothpaste that targets more stains for exceptional whitening results.\u003c\/p\u003e\u003cp\u003eUnlike regular whitening toothpaste that just removes surface stains, this whitening toothpaste deeply whitens while protecting and remineralising enamel. And with the power of active oxygen molecules that decolourise deep-set stains, you'll enjoy clinically proven 5x whiter teeth!\u003c\/p\u003e\u003cp\u003eExperience the power of true teeth whitening with toothpaste that includes innovative ActivShine technology to smooth your enamel surface so it reflects more light for a naturally dazzling finish.\u003c\/p\u003e\u003cp\u003eThe deep oxygenated action in the teeth whitening toothpaste delivers a unique warming, rich foam with improved flavour.\u003c\/p\u003e\u003cp\u003eClinically proven and non-abrasive, Colgate Max White Ultra+ Enamel Toothpaste acts as an effective teeth stain remover, working to remove deep-set stains from stained teeth. And, not only is it enamel safe for daily use, it also remineralises and protects enamel.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHazards and Cautions\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eNot recommended for Kids below 7 Years\u003c\/li\u003e\n\u003cli\u003eContains: Sodium Monofluorophosphate (1450 ppm F-)\u003c\/li\u003e\n\u003cli\u003eFluoride toothpaste\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eImportant info\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eCountry of Origin: Poland\u003c\/p\u003e\u003cp\u003eAddress: UK: Colgate-Palmolive UK, 1 Forge End, Woking GU21 6DB; EU: aleja Colgate, 58-100 Swidnica, Poland\u003c\/p\u003e\u003cp\u003ehttps:\/\/www.colgate.com\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePoloxamer 105, Calcium Pyrophosphate, PEG-8, PEG\/PPG-116\/66 Copolymer, Potassium Nitrate, PVP, Silica, Tetrasodium Pyrophosphate, Aroma, Potassium Caroate, Sodium Lauryl Sulfate, Sodium Monofluorophosphate, Disodium Pyrophosphate, Sodium Saccharin, Cocamidopropyl Betaine, Sucralose, Magnesium Carbonate, Eugenol. Contains: Sodium Monofluorophosphate Total Fluoride content: 1450 ppm\u003c\/p\u003e","brand":"Boots","offers":[{"title":"Default Title","offer_id":48364388253934,"sku":"STO-ITEM-2026-462453","price":14.48,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0522\/0125\/9183\/files\/10375898.jpg?v=1784698195","url":"https:\/\/mcgrocer.com\/products\/colgate-max-white-ultra-enamel-teeth-whitening-toothpaste-75ml-2026462453","provider":"McGrocer","version":"1.0","type":"link"}