{"product_id":"bleach-london-vivid-berry-permanent-hair-colour-kit-2026490854","title":"Bleach London Vivid Berry Permanent Hair Colour Kit","description":"\u003cp\u003e\u003cstrong\u003eHighlights\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGreat on Dark Hair\u003c\/li\u003e\n\u003cli\u003eHigh Performance\u003c\/li\u003e\n\u003cli\u003eProfessional Results\u003c\/li\u003e\n\u003cli\u003eIncredible Shine\u003c\/li\u003e\n\u003cli\u003eNo Bleach\u003c\/li\u003e\n\u003cli\u003eEasy to Apply\u003c\/li\u003e\n\u003cli\u003eNon Staining\u003c\/li\u003e\n\u003cli\u003eLong Lasting\u003c\/li\u003e\n\u003cli\u003eBlends Grey\u003c\/li\u003e\n\u003cli\u003eSalon Quality Hair Dye, Boxed for Home Use\u003c\/li\u003e\n\u003cli\u003eFor All Hair Types\u003c\/li\u003e\n\u003cli\u003ePETA Approved - Vegan \/ Global Animal Test Policy\u003c\/li\u003e\n\u003cli\u003eOne Application\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eAbout this product\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOur Vivid Berry permanent colour kit is for anyone wanting to achieve a glossy, pinky-purple shade. Developed by international fashion colourist Alex Brownsell, this kit pairs salon quality hair dye with a custom strength developing lotion to lighten and colour strands, without compromising hair health. Fortified with Cocamide and vegan Sea Silk to nourish and strengthen strands. Powerful enough to lighten dark hair, gentle enough to maintain hair health. Seals the cuticle to lock colour in place, leaving hair silky soft.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eConditioning Colour: Aqua (Water), Cocamide MEA, Ceteareth-6, Polysorbate 80, Ammonium Hydroxide, Ethanolamine, Cetearyl Alcohol, Sodium Sulfite, Parfum (Fragrance), 2, 6-Diaminopyridine, Ascorbic Acid, Trisodium HEDTA, 1 Hydroxyethyl 4, 5-Diamino Pyrazole Sulfate, N, N-Bis-(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, Tetraaminopyrimidine Sulfate, Dipropylene Glycol, p-Aminophenol, Hydrolyzed Rhodophyceae Extract, Citrus Aurantium Peel Oil, Geraniol, Hexamethylindanopyran, Hexyl Cinnamal, Limonene, Linalool, Linalyl Acetate, Colour Booster: Aqua (Water), Basic Red 51, Hydroxyethylcellulose, Sodium Benzoate, Citric Acid, 30 vol - 9% Go Lighter Developing Lotion: Aqua (Water), Hydrogen Peroxide, Ceteth-2, Steareth-20, Ceteareth-6, Cetearyl Alcohol, Tetrasodium Etidronate, Salicylic Acid, Phosphoric Acid, Lauryl Pyrrolidone, EDTA, Keep it Sealed Conditioner: Aqua (Water), Cetearyl Alcohol, Paraffinum Liquidum (Mineral Oil), Cetrimonium Chloride, Sodium Benzoate, Oleyl Erucate, Lactic Acid, Parfum (Fragrance), Guar Hydroxypropyltrimonium Chloride, Dipropylene Glycol, Lauryl Pyrrolidone, Propylene Glycol, Hydrolyzed Rhodophyceae Extract, Helianthus Annuus (Sunflower) Seed Extract, Hexyl Cinnamal\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePreparation and usage\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMix 1:1\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCountry of origin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eProduce of: Manufactured in Europe Made in the Netherlands\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSafety information\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWARNING: Hair colourants can cause severe allergic reactions. This product is not intended for use on persons under the age of 16. Always read and follow instructions. Temporary 'black henna' tattoos may increase risk of allergy. DO NOT USE IF: - You have a rash on your face, a sensitive, irritated and damaged scalp - You have ever experienced any reaction after colouring your hair. You have experienced a reaction to a temporary 'black henna' tattoo in the past. CAUTION: This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows; to do may cause blindness. IMPORTANT SAFETY INFORMATION: This product contains Hydrogen Peroxide, Phenylenediamines (Toluenendiamines), Resorcinol and Ammonia. When using product wear gloves provided. Rinse hair well after application. Do not use to dye eyelashes or eyebrows. Avoid contact with eyes. Rinse eyes immediately if products comes into contact with them. Keep out of the reach of children.\u003c\/p\u003e","brand":"Tesco","offers":[{"title":"Default Title","offer_id":49417203679470,"sku":"STO-ITEM-2026-490854","price":21.12,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/mcgrocer.com\/products\/bleach-london-vivid-berry-permanent-hair-colour-kit-2026490854","provider":"McGrocer","version":"1.0","type":"link"}